Digital Domination Series: Featuring Gavin Zuchlinski at Acuity Scheduling.
Gavin Zuchlinski is the Founder of Acuity Scheduling which has over 7000 business accounts, 100K appointments scheduled each month with a team of 3. He talked about Split Testing and how to convert a visitor into a paying customer.
The Presentation and What you will Learn:
- #1 Get More Traffic
- #2 Know Your Funnel
- #3 Measure Everything
- #4 Where are you weak?
- #5 Think, Then Test
- #6 Monetization
He has been known to drink 8 espressos a day and addicted
Business Mentors, Tools, Books mentioned:
- 37 Signals
- Jason Fried
- Berico Technologies CEO
Gavin Zuchlinski, founder of Acuity Scheduling, an online scheduling platform that has helped thousands of small business save time and improve efficiency by automating the scheduling process.
Gavin Zuchlinski began working in web development and consulting in 2003, the same year he started earning a mathematics B.S. degree from Penn State.
In 2006, a year before his graduation, Zuchlinski developed Acuity Scheduling in response to some of his small business clients’ requests for a robust cloud-based appointment booking software. The SaaS fulfilled a growing need and the company began growing, mostly through referrals and word of mouth.
Acuity Scheduling, works well in different devices from smartphones, to tablet, phablet, laptop desktop etc. Some of the best things, about Gavin’s scheduling platform is that, it is very flexible, quick and easy to access, and you can have it synchronize with all your devices at home and work.
Gavin’s major vision is to help small businesses get hold of their schedule, and how they handle workers and clients in their office, and keep the business going all throughout.
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This was very interesting to talk about, thank you for sharing Jeremy!
I love hearing the split testing master at work. Some of those tips you talked about people can immediately implement to help make more sales and optimize there site.
thanks again for sharing!