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Rob Nelson is the founder of Big League Chew. Big League Chew started from humble beginnings in the Portland Mavericks bullpen in 1977. For more than 35 years, the iconic pouches packed with shredded, flavorful bubble gum have become the preferred chewing gum for all ages having sold more than 800 million pouches to date.

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Here’s a glimpse of what you’ll learn:

  • [0:40] Rob Nelson joins Jeremy to talk about his product, Big League Chew.
  • [3:30] How did the product take off?
  • [5:20] Rob talks about the different flavours they’ve come up with over the years.
  • [7:00] The positive impact that Big League Chew has had.

In this episode…

How can businesses create a positive impact on society? Is that a practical expectation to have or just a nice byproduct? On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator Rob Nelson. In his conversation with Jeremy, Rob opens up about how he developed Big League Chew, what caused the product to take off, the different flavour variations they’ve had over the years, the positive impact that Big League Chew has caused, and much more. Don’t miss a minute of this fascinating episode featuring Rob’s story!

Did you know that many entrepreneurs and innovators pluck their great idea from real-world experience? Too often we think that these leaders get some secret information from the powers that be, but the truth is, they typically come up with an idea that is connected to their life. That was the case for Rob Nelson when he came up with the idea of Big League Chew. Rob didn’t like the taste or effect of chewing tobacco which was popular among baseball players at the time, so he came up with an alternative. Before long, Big League Chew was born and would end up taking the baseball scene by storm as a popular alternative to chewing tobacco.

Rob Nelson didn’t set out to have a positive impact with Big League Chew, but he is thrilled that is what ended up happening. From players to kids watching them, Big League Chew became the healthy friendly alternative that adds to the fun and enjoyment of America’s favourite pastime. Rob’s story isn’t just an outlier; there are a good number of businesses that have gained popularity in recent years due to their emphasis on social good. Just take a look at big brands like Toms and Warby Parker, and you can see that a good product tied to a great cause resonates with consumers. What can you learn from Rob’s story?

Resources Mentioned on this episode

Sponsor for this episode

At Rise25, we’re committed to helping you connect with your Dream 100 referral partners, clients, and strategic partners through our done-for-you podcast solution.

We’re a professional podcast production agency that makes creating a podcast effortless. Since 2009, our proven system has helped thousands of B2B businesses build strong relationships with referral partners, clients, and audiences without doing the hard work.

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We’ll distribute each episode across more than 11 unique channels, including iTunes, Spotify, and Google Podcasts. We’ll also create copy for each episode and promote your show across social media.

Cofounders Dr. Jeremy Weisz and John Corcoran credit podcasting as being the best thing they have ever done for their businesses. Podcasting connected them with the founders/CEOs of P90xAtariEinstein BagelsMattelRx BarsYPOEOLending TreeFreshdesk, and many more.

The relationships you form through podcasting run deep. Jeremy and John became business partners through podcasting. They have even gone on family vacations and attended weddings of guests who have been on the podcast.

Podcast production has a lot of moving parts and is a big commitment on our end; we only want to work with people who are committed to their business and to cultivating amazing relationships.

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Rise25 Cofounders, Dr. Jeremy Weisz and John Corcoran, have been podcasting and advising about podcasting since 2008.

 

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