Dr. Scot Gray 6:34
epiphany of, well how the hospitals run right hospitals, hire the best doctors and the best nurses and nurse practitioners to take care of the patients. And so I thought to myself, well, that’s great. I could hire the best clinicians to do the work. And I could be kind of like the the storyteller, the the ambassador that goes out to talk about this and share the story. And the message of what regenerative medicine could do. And that’s really what launched this whole thing for me, and to building the clinics that I have. And it’s been, you know all about finding the best docs and nurses and team that we can to deliver this care. A lot of people will see that I’m involved with it as a chiropractor dealing with regenerative medicine. And, you know, I, I’m just the ambassador, I’m just the sometimes will say, CEO, the chief Education Officer, and I just want to get the message out and let our clinicians do their thing that they’re best at.
Jeremy Weisz 7:37
Yeah, that makes sense. Because I mean, there’s,
there’s hospital administrators, right, and they’re not. They don’t have necessarily they haven’t treated patients before. I mean, obviously, you have, what’s a case that just got that sticks out that really impacted you when you you know, maybe it’s a personal case of a patient or maybe you saw the power of the regenerative medicine. That you thought I need to be involved in this.
Dr. Scot Gray 8:04
Well, I’m specifically a lady that was down in Florida and she was actually there getting her other needs done. And this lady was scheduled
knee surgery for total knee replacement. And she came back and she was telling us that you know, she’d pretty much thrown in the towel and she was going to go get her knee replaced and found out about this found this doctor and gave this thing a shot. And no pun intended there on that but gave it a shot. She got this done and she was walking normal. Her pain was gone. And I mean, this was just a few months down the road. So she was coming back to get the other one done because she wanted to feel that literally the one that was bad, started to feel so much better than just her one that really wasn’t bothering All of a sudden, she started to realize like, Oh, this other one isn’t the best either. So she got the other one done. But that’s what I’m, wow, total knee replacement, this lady was going to get a total knee replacement. And this one treatment that they did was able to prevent that from happening. And when I go back and think about Bill, and I think about what the risk of surgery and you know, I don’t have anything against surgeons, they do amazing work.
you know, if we can try less invasive First, let’s do that. And then if it ends up needing go to surgery, there’s that because what we do isn’t perfect either. Right? But it’s an amazing treatment that we can do before going the surgical route. I’m sure people are wondering this and obviously, you know, not all outcomes are the same. So there’s probably a disclaimer there, but this particular case is definitely motivating. What treatment did she get so she got just a stem cell injection. So, these stem cells are taken from the umbilical cord. So just to get that out of the way, you know, we don’t use embryonic, you know, all the things that were the controversial stem cells. First of all, they’re illegal in the US. Second of all, I wouldn’t even use those just from personal beliefs if they were available. But there are hospitals that what they do is they’ll actually do informed consent strict informed consent with ladies that are having babies and if they just tell them say, hey, you can, you know, keep your stem cells for yourself. A lot of people have probably heard of that you can try to preserve them yourself so that your family can use them and need of stem cell therapy or stem cell treatments. You can throw it away, or you can donate it so that it can be used by someone like this lady who had it done on her knees. So there’s that’s how the cells are coming. collected right there at the hospital. They’re literally at the lab that processes them. Within 24 hours. All the labs are overseen by the ATV, the American Association of tissue bank. So just like they oversee, you know, a liver transplant or, you know, a heart, you know, those types of things. They make sure that they follow the good man. It’s just not someone
Jeremy Weisz 11:21
scooping it into like a cop and like, bring it somewhere.
Dr. Scot Gray 11:24
No, exactly. That’s a lot of people think, you know, this, like a wild, wild west type of thing. And, you know, the, the FDA goes into these labs, right. And the FDA has shut labs down but aren’t doing that. Right. Right. And that that was a big part of our process was vetting, the labs going and finding I’ve gone to every lab I’ve used I’ve been inside the lab, I’ve seen their FDA paperwork, you know, we go in and make sure and I’ll tell you, probably 98% of Doc’s who are doing regeneration Medicine probably haven’t been to the lab. I thought that
Jeremy Weisz 12:03
was probably even higher like 99.9.
Dr. Scot Gray 12:06
I couldn’t. And I, you know, I feel that if I’m going to, you know, in my clinics that I’m part of that our doctors are doing these injections. I want to know what’s going in there. I want to know exactly, you know, what’s the third party testing saying, you know, what is in there? Is it going through the sterility test that we need? And so
Unknown Speaker 12:27
we have, I
Dr. Scot Gray 12:29
literally just traveled around all over the country to go to these labs. And if they wouldn’t let us come to the lab, we didn’t use their product. So we we made sure that we knew the quality was there. And, you know, you’ll you’ll see more and more labs shut down by the FDA because they’re not doing things right. And we’re always just, you know, making sure that we’re using the ones that the FDA and the American Association tissue banks are saying, they’re good they’re doing it right. That’s that’s what we look for. Yeah. So So
Jeremy Weisz 13:00
you see this happen to this lady? Right? And remarkable from total knee replacement potential to her knee is doing amazing. I don’t know if you want to talk about the mechanism a little bit, but I want to hear about so what did you decide to do next? As far as your own personal situation and getting more involved?
Dr. Scot Gray 13:20
Yeah. So I mean, really what I did was I went back to Ohio, and I found a medical doctor, that would work with us, I found a nurse practitioner that could do this. We went and we trained to, you know, learn all the procedures, the protocols, all those types of things. And then I started getting the message out, I started sharing it with my patients from my chiropractic office and saying, Hey, you know, if you’re interested in this or want to learn more about it, we just started doing educational seminars, and that we started getting people who wanted to do it. wanted to try it and Just like with those patients, we started to see some amazing, amazing results was a guy named les that remember forever and we got so many referrals because of this guy’s change. I mean, he he could barely get from our reception area into the room which was about 10 or 12 steps, right? He was so hunched over and in so much pain that he could he could barely get around. And honestly, this was a tough one I actually called, you know, I talked to my mentor, to find out said, Look, you know, as a chiropractor, I’m used to adjusting the spine. I’m used to doing, you know, all the physical therapy exercises, balancing lower cross syndrome, and all these different things. And I started to doubt myself and say, you know, this is going to be able to help this guy with a shot with, you know, just one shot. It literally didn’t compute to me yet. Like you said, the mechanism and what actually happened and how this would would heal. And so he had to said, you know, he took me through it took me through it, and said, Look, you know, you’re still you’ll still want to do physical therapy so that they get that longer lasting result. But believe me, this is going to help them where they can actually do the therapy, right, so that they can, you know, feel better. So, we did this. And I mean, within days, he was standing up walking around getting around, you know, he was telling us like he he was able to become an entrepreneur, again, he had basically lost his business wasn’t able to be physical, like he needed to, for his type of business, start his business back up. And his neighbors are seeing him outside because he likes to spend a lot of time outside gardening and things. And they’re just coming over and saying, What in the world happened to you? How are you standing up, and so that just started to spread around and we started to get a lot of people and we’re just kind of spread from there. So stuff like that, that just sticks in my mind. Mind of, you know that why this is so fulfilling? And so great? And like you said, I mean, we have to give that disclaimer, I don’t, I don’t want people to think this is some kind of magic bullet and and like, you know, that happens every single time it doesn’t. But that just cases like that where you’re like, Man, this is this is why I do this. And this is what makes it fun.
Jeremy Weisz 16:22
So how do they How do you explain? Because it is amazing. One shot and like this guy a lifetime, you know, a buildup of stuff going on? What’s the mecca? What’s going on? That you know if you go into the full science of it, but just for people listening, how does it
Dr. Scot Gray 16:42
How does it work? So you know, one of the things that we have to be very clear about with stem cell therapy, stem cells, and regenerative medicine. We don’t even really call it stem cell therapy anymore because it’s not really about the stem cells. And here’s what I mean by that is That we we have to be very clear that what we’re doing is really a tissue transplant. We’re taking tissue from the umbilical cord that’s loaded with stem cells, but it’s loaded with. It’s loaded with all these different things like cytokines and proteins and exosomes and all these different things inside that are amazing things in the body that can heal, but really all we can do because we’re not treating any diseases.
Unknown Speaker 17:31
Right? If you say, I’ve got osteoarthritis, I’m not
Dr. Scot Gray 17:37
treating someone necessarily frosty or you
Jeremy Weisz 17:39
know, a special like Nick concoction for us yours, right? It’s just the same steam concoction.
Dr. Scot Gray 17:46
Yeah, and what we’re really doing is, you know, osteoarthritis is a decrease in joint space, right. So what we’re doing is we’re putting a tissue in the joint space that will provide cushion and support and viscosity in there.
That, that area can heal again,
right? It just happens that the tissue is loaded with all those great things in it that, you know, can do some amazing things. But what we’re doing is we’re putting in that tissue so that it cushions and supports that joint gets viscosity, so that joint can heal the way that it does.
Unknown Speaker 18:21
And, you know, we always talk about
Dr. Scot Gray 18:24
the power that made the bodies the power heals the body, you know, when you get a cut in your hand or your finger. Just the other day, I dropped my phone and I cracked the screen. And when I picked it up, I got a shard of glass and my finger unfortunately, and I started bleeding my my little girls were looking at it, and then you know, two days later, is it Hey, let me see where you cut your finger. And I showed it to him and it was gone. And like how that happened and I got to actually explain to them, you know, your body heals itself. It’s always regenerating. It’s always trying to do it and so When we put that cushion and support in with this tissue, and basically just like thinking about like a tissue transplant that goes in there, and helps the body heal and rejuvenate just the way that it does that your body does it on its own when we can provide that cushion and support in that area.
Jeremy Weisz 19:16
So how does this now transition? You said now you start your own regenitive
Unknown Speaker 19:23
clinics, right? Correct. Yes,
Jeremy Weisz 19:25
yeah. So what happens next in this journey, because you went from
Unknown Speaker 19:31
chiropractic office, to what’s next?
Dr. Scot Gray 19:36
So then I started the regenerative office, they’re kind of like in conjunction in the same office as as the chiropractic office just you know, different side of it different different business and everything. Hire the team started training the team on how to do everything. And like I said, I can’t do anything. So I’m not really needed, so to speak, except for, you know, I would do talks and things to talk about what it’s all about but the the doctors and nurses did all the diagnosing and all that treatments and things. So
Unknown Speaker 20:07
I built that
Dr. Scot Gray 20:08
- And it was going well and I went to this seminar where this guy and get on a little personal note, this guy named Kent Clow, there was talking about, he has this phrase, he says The time is now the time is now why do we wait to do things in our life and he talked about wanting to move to San Diego. He was on a plane that almost crashed filled up with smoke, thought it was going to lose this family thought he’d never see his family again. And that really shook them as it would anyone right and so he he started to think and he talked to his wife after they did this emergency lane and everything and he was okay.
And said, you know,
let’s let’s go we want to move to San Diego. Let’s do it. Let’s stop waiting. We don’t know what what’s next and We don’t know what tomorrow is gonna bring, right. And so I started to think about that. And that really impacted me. My wife and I have always wanted to move to Florida. And we said, let’s do it. You were in Ohio cold. I was in Ohio. Yeah, no, we had never moved away. Now, I’ve moved over going to school and doing preceptor ships and different things like that. But my wife had never moved away. She had always been in Ohio. And so this was a big jump for us. And, you know, I had the clinic back and I had sold the chiropractic office, and I had the regenerative office going, and so I didn’t need to be there. We had a great team running it. And so we moved to Florida. And while down there, I said, You know what, I could start one here. I could, you know, find some docs that would be interested in this. And so I started talking to some different docs about it. And lo and behold, I found some folks down here that wanted to do it. They really wanted to grow this. They believed in it. They love the country. They love what stem cells were doing. I showed them some testimonials of our patients and they said, Yes, let this is awesome. Let’s do this. So we started doing it. And we grew that. And I say we I basically gave them a system. And they did it. They were an are so amazing. You know, we built it up to eight or nine offices, kind of along the west coast of Florida, did that and just continue to, you know, expand out there. And then I teamed up with some folks that wanted to start out in the West Coast. And so we started offices and Henderson out by Las Vegas, we started Scottsdale, Arizona, we started Denver, Colorado, and so I’ve just been really working to help doctors reach more people through regenerative medicine. I’m just kind of a catalyst, right? To help get it going and more The hey, here’s the system to run the business. Think of me like, everyone talks about McDonald systems, right? And how to run things. I’m kind of like that guy. And then they’re the ones in there, doing it, making that system work making that system run, and helping as many patients as possible. And it’s a funny thing. I always tell people with what I’ve been able to do with Ohio, and Florida and these other areas, and I help other docs as well actually train docs in the systems that aren’t even part of my clinics. And, you know, the day that I decided that I was going to stop seeing patients in my chiropractic clinic was a big day for me as a very hard thing to do, would always say is that I realized I had to stop seeing patients.
To help more patients. I realized I had a bigger impact really that I needed to make. And so I had to step back
and say, Where do I really belong? Where do I really fit in this thing? And how can I do this? 10 times as big 100 times as big and help more people. And that’s where all this started. And honestly, I didn’t plan that out have all these offices, I didn’t know what it would look like. It was I just took the next step, right, took the next step, took the next step, prayed about it, believe that, you know, we’d be taken care of with with whatever we did, and it’s been great and it Don’t get me wrong. There’s been some ups and downs. It’s it’s tough growing businesses from scratch. This has not been all sunshine and roses and all that fun stuff, right? And Rainbows, but it’s been a fun journey, and we’re helping way more people than we ever would have. And that’s like you mentioned you know, with great marketing, connecting 100,000 people to Doctors, that’s what we do, whether it’s in my clinics or other clinics, you know, when people need to find doctors that are doing it, right, they vetted their labs are using a good product. You know, we want to be the ones to help people find the best doc in their area. And so now whether it’s where our offices are not, we know Doc’s all over the country. I mean, this has been, this is kind of been my life. You know, I’m in this thing, you know, underwater in this whole regenerative world. So
Jeremy Weisz 25:30
I just got anyone who knows you knows you’re being very humble with Yeah, I just gave them the systems and they made it work. But you know, the reality is it’s not a build it and they come you, you one of your superpowers is marketing. Okay. And so, I want to shed a little light on the marketing piece, because use various degrees of marketing to drive those people. You know, you’re more of a more than a chief Education Officer. I mean, you’re sort of cm, a full cmo suite for some of these other offices. So I want to hear about how that came about because you’re growing your own clinics. Then were people coming to you and saying, hey, I want you to do this for me because you you help do this for other clinics, not just ones that you own.
Dr. Scot Gray 26:17
Right. And so yeah, that kind of started as friends coming to me saying, Hey, I see that, you know, you do all this marketing, could you do that for me?
Unknown Speaker 26:27
And so I just started branching out, helping friends and doing this thing and, you know, it’s,
Dr. Scot Gray 26:35
there’s people that consult and coach and do things like that. And it’s always nice to be able to, you know, help people give them information, and you never can you really gauge what that does, you know, with someone and I, you know, I, I’ve got a lot of consultants, I’ve got three coaches that I use, and I could tell you what revenue they’ve done for me, but when you’re a marketing company, I mean, it’s either you perform or you don’t Right, you either get them results or you don’t. So that was probably the scariest thing that I did. But as a doctor, you kind of used to that world where you just do everything you possibly can to get people results and the medical. And so I kind of I took that over into the marketing. So they started asking me, and then, you know, people started doing the marketing and I would see, while they can, we can get people to talk, but maybe the doctor is not the best at communicating this to be able to get people you know, excited about it and understanding, you know, ready to make a decision on improving their life, right?
doctors get to doctory
right? So what they they spout out all this science and they don’t really connect with the patients and people that are looking for this and they’ll, you know, typically end up you know, somewhere else. And so, we realized, okay, now we got to start helping docs with that. So we’d help them but there’s some Ours and then we’d help them with their consultations. And as more and more information came out from the FDA, one of the big things that we’re always on top on,
Unknown Speaker 28:11
is, you know, what,
Dr. Scot Gray 28:13
what’s the most compliant way to do this? Right? We want to make sure that we’re doing this the way the medical boards want, we’re doing this the way the FDA wants, we’re not, you know, making claims because there’s some people out there making some crazy claims with this stuff. And it’s just, it’s ridiculous. But that’s one of the big things that we bring to our clients is that compliance factor? You know, we it was all the trial and
Jeremy Weisz 28:43
error of going to the like you mentioned before I go into the different labs, like that alone is invaluable to say, hey, I’ve gone to these, you know, 20 Labs and these are the three we recommend based on me actually, you know, opening each door in their office and see what’s going on.
Dr. Scot Gray 29:00
Lily and no one’s done it, no one wants to take the time to do it. They don’t spend the money to travel the time off work. It’s so it’s hard getting docs about the lab. So that’s, you know, one of the things that, obviously, that we bring, and we actually in our seminars will bring in compliance folks to talk about compliance. We just had a seminar. And one of the guys who spoke had just gotten back from the world stem cell summit. And so he brings back Okay, here’s what the FDA is looking for. Here’s what they want you to say, here’s what they don’t want you to say. We want to make sure that we’re doing it the way that that they want and the way that they’re setting up the guidelines because obviously, in everything we do, we want to be be compliant and you know, not be the ones out there acting like there’s some kind of magic potion, but really just telling the true facts about this thing, what it’s doing, and, you know, not making claims that we’re curing diseases, everyone Because that’s not that’s not what we’re doing. So you start taking on clients,
Jeremy Weisz 30:04
right? So what does that look like now?
Because you still, you know, even clinic side and then you you know, you have this demand because you help people grow their, their office and clinics, what does that look like for a client who or an office that wants to to bring you on?
Dr. Scot Gray 30:22
Yeah, typically. So really what we’ve done is we’ve we’ve built out a team, and again, build out all the processes that we use to to get a doc on board and basically starts with an interview process to see if we’re a good fit. My brother, who’s also a chiropractor, and has been in this world a lot, as well. Well talk to the docs to see if you know what we do would fit them or you know, we should recommend someone else just depends on where they are at they’re at. And then we have a whole onboarding system we find out about their office, what they’re doing, what they’re looking to promote. You know, our Are they wanting to do seminars, how many seminars and just really figuring out where they are, and you know what, what kind of services are looking for. And then after that, we get the information we need. And we are what people call a done for you, service. And so literally they say, you know, I want to do a talk four weeks from now. Okay, let’s get the location, the time that we build out the whole campaign. We, you know, drive all the traffic to, let’s say, a landing page. And then we actually do all the follow up. When people RSVP for the seminar, we’re actually calling them texting them, you know, just confirming with them because that’s one of the things that it’s hard in a doctor’s office, for your staff to peel away and take an hour, you know, just a solid hour to, to do all these calls and rsvps and things. They don’t want to do it. They’re working with patients, they’re they’re doing things, other things that are important. So you know, it’s really Really easy for docs to come on, because we basically do everything, you just have to show up and do the seminar
Unknown Speaker 32:05
as all it is, and then, you know, if
Dr. Scot Gray 32:07
someone’s like, Hey, I don’t really know how to do this thing, we’ve got a 12 week implementation workshop we can take them through to get them going right to get them up to speed, so that they’re ready to do this do their first seminar, so that it just makes sense with them working with us. So we want to make sure they know exactly what to do. And then we provide the tools. So think of it this way. There’s the old
story of you can, you know feed a man with fish right or you can teach them how to fish. We actually do both will teach you how to fish. But we can also give you the fish too.
So it’s like the best of both worlds when we you know with whether it’s the implementation workshops, the implementation program, or the done for you marketing, we just bring you in. We’re You are and make sure you have the tools in your tool bag to help as many people as you want to. And that’s what it all comes down to. I think that, you know, people look at it, they’re like, Oh, it’s marketing. Oh, it’s this and it’s like, you know, I mean, do hospitals do marketing? You know, do cancer centers do marketing? Absolutely. Anyone out there who wants to help people and change lives, they’re pushing their message out there. And that’s what we’re doing. And so, you know, I, unashamedly, I love themselves, and I talk about them like crazy all over the place. And so I like regenerative medicine, I talk about it everywhere, and I’m gonna keep talking about it as long as I can.
Unknown Speaker 33:42
You mentioned the events.
Jeremy Weisz 33:45
Why do people come to the events?
Dr. Scot Gray 33:48
They come for a couple things. So the compliance I just mentioned is a big thing. Coming to learn what’s the latest thing, everyone wants to make sure they’re in compliance. A lot of times it’s they don’t want to go in and Read all the FDA rules and see this and try to interpret it. So we bring the experts in. So they don’t have to do that. So they can just say, Okay, all right, this is what it’s saying. And they’ll go through. So compliance is a big part, learning a presentation, learning how to communicate this, and the right way, in a compliant way, but also in an effective way so that people get the message, right. They want to learn, they bring their staff, so their staff can see how this whole system works. Like, how do you run a seminar? Right? How do you you know, bring someone in for a consultation. We help them with resources, right? You know, what, what kind of lab should you use? Is their financing available for docs for for their patients? And so we’re answering their most pressing
Jeremy Weisz 34:47
questions as pressing
Dr. Scot Gray 34:48
questions. And then also that accountability right where they’re the most docs afterwards are like, Okay, let’s do this. Let’s do an implementation plan because they want that accountability. So that we help them reach their goals. And that’s, that kind of came out of this thing that I did, right. I sent a, an email out to some of my best friends and I think I may have sent you one, just people who know me, Well, this was maybe five to seven years ago, I said, What do you would say is my superpower The thing I do best? And eight out of 10 said, you just do you just work. You just implement, you just get stuff done. And so, you know, I’ve kind of taken that as my Mo, and then I help other people do that, because that’s where I see a lot of the breakdown is someone will come to a seminar, they’ll learn all this stuff. Then they go back and keep doing the same old stuff. They never implement it right. And sometimes that can just be from overwhelm, getting too much information. I help people prioritize and implement after the workshop. That’s, that’s really what I you know, really pride what we do on
is being able to Help docs get real results by holding them accountable that way. So why did you start this podcast?
So one of the things that I realized in this business when I would start to talk to labs, I would talk to one and I’d say, we’re the best. And here’s why. I don’t want to say anything bad about those other labs, but blah, blah, blah, blah, blah. And they would say it right, go to the next lab, same thing, go the next lab, same thing. Go to and everyone’s saying they’re working with the FDA. Everyone’s saying, and I’m like, how do I tell which way is up in this industry? You know, I need the truth. And of course, that’s why I started going to visiting labs. That’s why I wanted to see the FDA paperwork, so on and so forth. But what I wanted to do, was I I like listening to podcasts, that will bring people on from any side of the spectrum, right could be conflicting views. And so everyone can see what everyone’s saying. And I wanted a podcast where we’ve got the top minds in the field that don’t necessarily agree with each other. Right? That one may say, you should use cord blood one says you should use the tissue one says you should use exosomes, one says, This is the best place or you should only do autologous like, I want to get the top mines. And this so that people can see what everyone is saying, and that there’s transparency. In this world, I want people to see the transparency and stem cells as I’ve come to find it by talking with the top people and hearing what they have to say and then they can make their own decision based on their compilation of the information.
Jeremy Weisz 37:54
So, Doctor said I just want to mention really quickly people
can check out GM Digital comm and learn more, they could check out more podcast episodes. What else would be important about your journey? Is there anything that we missed in this regenerative medicine journey that we should definitely talk about?
Unknown Speaker 38:16
You know, I think that
Dr. Scot Gray 38:19
just sharing from a personal point of view of where I started with my chiropractic business to now having, you know, over 10 regenerative centers, and helping docs with marketing and everything, a guy spoke something into me, a guy named Vinnie Fisher, October of 2015. And he said, Scott, you’re never going to grow your business if you’re not okay with a 70% version of yourself. And what he meant by that is that many times as a business owner, we will, we’re trying to find a replica of ourselves. people that care just as much as emotional as deeply as we do in the business, and will be, do everything perfect, right? And it’s a big mistake we do as business owners, where we’ll hire someone. And then three days, we want them to be performing, like we are, and we’ve taken 15 years to get here. And it sounds ridiculous. But if you’re a business owner, you know, you’ve done it, right. You know, that’s 100% I can’t they get this. It’s been three days, you know? I mean, it’s insane. We’re crazy. We’re crazy people. So I started to realize that I had to step back and then that’s when I realized, Scott, you’ve got to get someone else to adjust the patients. That’s when I stopped seeing patients. I literally went home after I heard that from him. And I told my staff, I’m not gonna see patients anymore. And it took me about two months to get out of that so that I could really focus on Building the regenerative side is what I started doing as well as you know, overseeing the chiropractic side and eventually sold the chiropractic business. Because at that point, I had the chiropractic business, the marketing business and the regenerative and it was just too much I didn’t, you know, I want to make sure I was doing stuff right and doing it well.
you know, that was a big part of my journey. And then out of that, making the decision to take a risk to move to Florida, right. I never would have
all of these offices if I stayed in Ohio. I never would have said, Hey, I want to start more offices found this team that did this. And then the group I’m working with, out, out west, our company, sell Spark.
They would have never approached me if I hadn’t done what I did in Florida. So it was that stepping out in faith. That and being okay with Another team getting good people to run your business, trusting them, giving them the tools to be able to grow your practice and so
Unknown Speaker 41:13
you know that that was it it was it was the
Dr. Scot Gray 41:16
making risky decisions that they were calculated. I’m not saying being reckless, right Don’t be reckless in business but if you build a team and you build the systems and you know I was role you know, how do I run this from afar and I, I talked to you a lot about this Jeremy was how do I run it like a scrum, agile Scrum project manager, doing daily huddles, all these different things that we put in place so that this thing would run right. And you know, just as fun I always tell people I like my favorite toy when I was younger was building with Legos. And now I just like to build businesses and build teams and I just like to build and create Do things that help people.
And so my, my ultimate goal is to help doctors
get freedom from their practice, like I have, most doctors are slaves to their practice, they can’t get out of it, they can’t spend the time with their family that they want. They can’t anyone just live the life that they want, I want to help them do that. I want to help them help more people. And by doing that, we help the end user. And so, you know, I only do market and help docs with services that I believe in. So I won’t just help anyone market anything. We’re very specific about what we do. I have to believe in the products I have to know who that doctor is and what they’re promoting. To make sure that that we do it. Because it’s, you know, that that’s our reputation. And that’s, you know, my end goal is, you know, can I help a billion people in my lifetime?
I think I’m Be able to, through all these doctors,
and then all those patients and then all those patients refer people and
Unknown Speaker 43:07
get a cascade effect,
Dr. Scot Gray 43:08
cascade effect. You know, I’m talking with a group right now about setting up
the marketing company in Asia
with them that would duplicate what we’re doing. And, you know, we know the population over there and,
you know, maybe we’ll be able to hit that billion people mark, you know, like the
billion hamburgers with McDonald’s. I want to I want to help a billion people
Unknown Speaker 43:36
with with great, great treatments. Yeah, thanks for sharing that. I think.
Jeremy Weisz 43:42
What I wanted to finish on I know you’re a huge proponent for coaching, mentoring, and you mentioned can’t call there you mentioned Vinnie Fisher, are there any other coaches or mentors that have been influential?
Dr. Scot Gray 43:56
Yeah, two big ones. So first one guy named Randy Davis, who is
look up Randy Davis. He’s going to start a new group called Wham. Walk away millionaire.
It’s called a Wham. It’s a really cool thing. Randy, look him up. He’s got a great. He’s got a great past and history. He’s done some amazing things. But I’ll just share one thing with Randy is when I was thinking about all the things with the chiropractic practice, I had a really bad day. And I happened to have a call with Randy. And I was just kind of venting to him as I was dealing with some issues with hiring staff and that kind of thing. And Randy talked me through all of it kind of talked me,
Unknown Speaker 44:46
called me down a little bit,
Dr. Scot Gray 44:48
and said, Scott, just think about it. I’m gonna think about some more things. I’m gonna send you an email.
Just kind of my thoughts on this. So he sends me an email the next morning, a lot of great things to think about. The email at the very bottom of it. I said in bold, said, Scott, if money didn’t matter, if he had, you know, bank account didn’t matter. Would you keep the chiropractic practice? And it didn’t even take me a full second to say no. Because I realized that it was draining my energy. It was making me
Miss roles taken away from my energy that I could use to really push into the regenerative side. And that’s when I decided to go all in. And just like I went to that seminar and came home and said, I’m not seeing patients anymore. I got that email. And I called my wife and told her I said, I think I need to sell the chiropractic portion. And I met with my associate doctor who had been with me for a few years, the next Monday morning and offer the practice to him and he agreed to buy And that’s how that happens. So, again, this is my track record of implementation. I learned something and I just do it. When I feel that it’s the right thing to do. I just do it. And Randy was just the catalyst. Right. Vinnie was the catalyst for me to step out of practice. Randy was the catalyst to, you know, sell the chiropractic practice, and they both have meant so much more to me than that. But those are the first two. And the last is a guy by the name of Dan kachelle. Look up, Dan. He’s got a great podcast. Growth to freedom. Yeah, and just amazing. A lot of great guests on there. And, Dan, his company’s called breakthrough three x.
Unknown Speaker 46:48
He’s helped me
Dr. Scot Gray 46:49
build my marketing company and build systems in to really get my team on track. Dan, Dan’s built very large companies before so he knows about hiring he knows about systems. And he’s been instrumental and helping get my marketing to a point where it runs kind of like that hamburger university system. Like we literally have a university to train our employees. And we have this thing set up so that we can train people to do the job, right. And we have our systems in place. And so he’s just really helped me to on the business aspect of day to day. He’s really helped change that for me. And that’s where real growth and scaling can happen because he’s helped me to put this together, which helped me simplify my business. And you can only scale if it’s simple, right? You can’t scale complexity. So he’s really helped me to do that. And that’s what’s helped us to push into the growth that we’ve moved into and with the events and everything because he used to, you know, be very involved with the Genius Network Joe polishes, events.
Unknown Speaker 48:01
And guy knows the event
Dr. Scot Gray 48:02
industry like no one else and he’s he’s helped me to do that at a high level. So those three guys are probably not probably those three guys are the most influential on me as far as you know, guys that I I travel to see them four times a year, Randy and Vinny, and then Dan, I talk to you every single week. So and he actually comes to our events and so we’re very, very involved and
Unknown Speaker 48:31
you know, I, I value
Dr. Scot Gray 48:35
those three guys so much and they I give a lot of credit to them with what our companies have been able to accomplish.
Jeremy Weisz 48:45
Dr. Scott, thank you. Thanks for sharing your knowledge and your breakthroughs because I know those are going to make a difference in many people’s lives if they just listen to this. So you’re getting message out to more people and everyone should go check out g m e digital dot Come. That’s great marketing enterprises see what events they have. See, you know, check out more podcasts and you know some of the services they provide.
Unknown Speaker 49:07
So thanks for having me.
Dr. Scot Gray 49:08
Great. Thank you Jeremy. Appreciate it.