[Top Agency & Direct Response Series] Direct Response Campaigns With Ed Crain of Kingstar Media
In today’s episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Ed Crain, President and CEO of Kingstar Media, about the evolution and efficacy of direct response marketing. He shares valuable lessons on constructing a powerful pitch, the necessity of authentic testimonials, and the importance of continuous testing and optimization. Ed’s anecdotes highlight how even in an age of shrinking attention spans, the fundamentals of creating trust and showcasing clear transformations remain key.