[Top Agency Series] Unlocking Referral Campaigns in Behavioral Health With Tim Zercher

In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Tim Zercher, CEO and Owner of A-Train Marketing, about the nuances of behavioral health marketing. Tim discusses how he grew A-Train Marketing through M&A to dominate the behavioral health niche, key transition strategies when converting a project-based client into a long-term partnership, the four phases of effective referral marketing campaigns, and the challenges and lessons learned from acquiring and merging with another agency.