[Top Agency Series] Visionary Leadership in Sponsorship With Andrea Shaw

In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Andrea Shaw, Founder and Executive Chair of TTG Canada and TORQUE Strategies, to talk about maximizing business growth and creating a positive corporate culture. Andrea takes listeners through the ins and outs of the sponsorship marketing industry, detailing the lessons learned from handling sponsorships for the 2010 Olympic and Paralympic Winter Games and how companies can leverage sponsorships to meet business objectives and increase employee motivation. Finally, Andrea discusses her hiring philosophy and why nurturing the team is the key to scaling a company successfully.