[Top Agency Series] Data-Driven Digital Marketing: Harnessing Analytics for Success With Jessica Li

In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Jessica Li, President of Advertience, about leveraging data and efficiency in digital marketing. Jessica shares Advertience’s approach to the digital industry, including a unique emphasis on operational efficiency and automation. She highlights the advantages of her firm’s methodologies, how automated reporting systems have cut down their workload, and the importance of focusing on insights over mere data gathering.