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Today we have Pete Spenuzza Founder of RiseBar. After acquiring a small operation in San Diego Pete turned around the healthy snack company. RiseBar can be found in select Whole Foods, Sprouts Farmer’s Market, Vitamin Shoppe and much more online and offline. Their facility is entirely free of wheat, cane sugar, GMO’s, meat, eggs and peanuts ensuring the products are gluten-free and soy-free.



Here’s a glimpse of what you’ll learn:

  • [1:00] Jeremy introduces his guest, Peter Spenuzza.
  • [2:00] Peter talks about thrill seeking what he wanted to be when he was young.
  • [4:30] Lessons Peter learned from watching his father in business as a kid.  
  • [5:30] Peter’s journey toward being an entrepreneur.
  • [8:00] A peek behind the packaged food industry.
  • [10:00] Peter speaks to the process of buying a business.
  • [13:50] How do you determine who to bring onto your team?
  • [16:00] What was it like at the beginning of the business?
  • [18:00] Once you clean housed what were your next steps?
  • [20:00] Why did Peter bring on a high-level executive team?
  • [22:00] Peter talks about getting into the big retailers.
  • [24:30] Peter and Jeremy talk about the Rise Bar.
  • [28:00] What does a successful product launch look like?
  • [30:00] What has been the lowest and highest moment on this journey?

In this episode…

What is it like to go “All in” with a business acquisition? Is it a difficult process? Is it worth it? On this episode of Inspired Insider, Peter Spenuzza sits down with Jeremy to discuss how he started Rise Bar by acquiring a small packaging factory in San Diego. Peter goes through all the good, the bad, and the ugly aspects of that process and how he eventually got Rise Bar off of the ground and into big retailers like Whole Foods. If you’ve ever wondered how the business acquisition process works, this is an episode you don’t want to miss!

As you can imagine, the process of buying a business is a difficult one. Think of when you purchased your home or your car but multiply that by a factor of ten! You want to check, double check, and then check again to make sure you aren’t missing any hidden obstacles or liabilities. On this episode, Peter Spenuzza walks Jeremy through the process of his business acquisition. Peter had a few highs and lows along the way that can provide helpful insights to anyone who is considering going through the process themselves. But this isn’t just for leaders who plan on buying a business, you can learn some great lessons from Peter’s journey – make sure to catch this episode!

Sometimes you don’t notice how much your influence impacts others. People often get so focused on what they are doing or trying to accomplish that they forget that others, especially children are watching. Who had a big influence on you as a child? On this episode of Inspired Insider, you’ll hear from business leader Peter Spenuzza and how he was impacted greatly as a child watching the hardworking example of his father and grandfather. If you have children or you are trying to leave an impact on others you don’t want to miss this powerful and encouraging episode!

One of the most important decisions you can make as a business owner is bringing on the right team members. This was especially true for Peter Spenuzza when he acquired an already operational business. He had to decide who to keep on from the old business and who to let go. It wasn’t an easy process for Peter and he learned some tough lessons along the way. Because of that experience, he is convinced that leaders like you need to take extra care in selecting, training, and promoting key team members to work for your company. To hear more about Peter’s story, make sure to listen to this episode of Inspired Insider!

Resources Mentioned on this episode

Sponsor for this episode

Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out – a group run by myself and co-founder John Corcoran. Rise 25 is application only.


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