Search Interviews:

Kevin Lee is Co-Founder and CEO of DIDIT and WECARE. Didit was recognized in Inc 500 (#137) as well as a #12 position on Deloitte’s Fast 500 in 2007. has generated over $5 Million dollars to date for charities including Clean Water Act, ASPCA, and Save the Children.

Kevin was an Ernst & Young Entrepreneur of the Year Award Finalist in Metro New York Area in 2008.




What will you learn in this interview?
– What is the biggest mistake he made in partnerships?
– What are some of the roadblocks he encountered?
– What are the milestones he is especially proud of?
– What is the best piece of advice he can give an entrepreneur?
– How did generate over $5 Million to date for charities
– What was the turning point of his career
– What was the biggest challenge in his business?
– What was the biggest lesson from his challenges?

Kevin is addicted to views of the water and needs to have one out his window because it is calming.


Kevin Lee, CEO of We-Care is a change-maker with roots as a marketer and in-demand author and speaker.

Kevin Lee is the co-founder, chairman, and CEO of’s sister company, Didit, the leading search engine marketing (SEM) agency. Founded in 1996, Didit has earned recognition for its unparalleled results and client growth, not only among marketers but also as part of the 2007 Inc 500 fastest-growing privately held companies (#137) and Deloitte’s Fast 500 (#12). Kevin is also a finalist for The Metro New York Ernst & Young Entrepreneur of the Year 2008 Awards.
Kevin is an in-demand speaker and author. His “Paid Search Strategies” column for ClickZ is read by thousands, and his book, The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy, has been widely praised. He’s also frequently quoted in publications, including The Wall St. Journal, Business Week, The New York Times, Bloomberg, CNET, and USA Today.

Today, he continues to shape the way companies and brands exist with an online presence that benefits philanthropy missions. Kevin co-founded and acts as Chairman for We-Care, a web technology that generates millions of dollars of passive donation revenue for non-profit causes including schools, universities, associations and clubs. has generated over $5 Million dollars to date for charities including Clean Water Act, ASPCA, and Save the Children. This web-based venture scales and supports significant causes, like no other.

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