Ken Kaufman’s Event New Living Expo attracts 16,000 visitors from across the country to explore ways to improve their health, prosperity and happiness. There will be 1200 exhibitors and over 250 speakers. Listen to the specific speakers they attract.
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What will you learn in this interview?
-How did Ken start out?
-How does Ken attract ten of thousands of visitors and big name speakers?
They attract a speaker lineup of renowned speakers, celebrities, and doctors featuring people like John Gray author of Men are from Mars and Women are from Venus and Dan Millman author of way of the peaceful warrior. Ken has been doing new living expo for over 26 years.
FUN FACT:
Ken likes molding clay.
Business Mentors, Tools, Books mentioned:
Men are from Mars and Women are from Venus by John Gray
Way of the Peaceful Warrior by Dan Millman
A little background about Ken:
By 1983, Joseph and Alan were doing shows in New York, Los Angeles and San Francisco. In 1986, Joseph sold the Los Angeles market rights to Paul Andrews. He sold the San Francisco market rights to Ken Kaufman in 1986.
2013 will be the 12 th annual conference and attracts a speaker lineup of renowned speakers, celebrities, scientists and doctors featuring people like John Gray author of Men are from Mars and Women are from Venus and Dan Millman author of way of the peaceful warrior. Ken has been doing new living expo for over 26 years.
You will be amazed at some of the milestones of the newlivingexpo and Ken even reveals 2 key moments where the event almost did not happen that were low points and how he started on this journey.
Ken Kaufman, the founder of the Whole Life Expo, which has dominated this category for almost two decades before selling the event, has made a successful “comeback” with this event: 16,000 attendees in April ’10, with 310 booths in the exhibit hall and over 125 lectures presented on the program side. The event features essentially the same exhibitor and speaker lineup as Whole Life with some new twists. Kaufman’s decision to launch New Living Expo was driven by demand from the Whole Life speaker, exhibitor and audience base.
The longtime success and popularity of this event concept is due to the rapidly growing number of people interested in health and wellness throughout the United States, and the emergence of an increasingly influential demographic group American Demographics magazine call “cultural creatives”.
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Thank you Ken for your time. I loved hearing your insights!