Search Interviews:

Jeffrey Eisenberg cofounder of BuyerLegends.com is an authority and pioneer of Internet Marketing Strategy.

In 1998, Jeffrey Eisenberg co-founded FutureNow Inc. that helped businesses such as HP, NBC, GE, Overstock and Google generate more leads, subscriptions, and sales with the framework he co-invented called Persuasion Architecture.

 

 

 

Jeffrey Eisenberg is the co-author of the books “Call to Action” & “Waiting For Your Cat to Bark?” which were Wall Street Journal, Business Week, USA Today and New York Times best sellers.

The newest book is Buyer Legends—The Executive Storyteller’s Guide which is the culmination of decades of trying to get stuff to always work and have now figured out how to put in 5% effort and get 60% of the results.

Business Mentors, Tools, Books mentioned:
Bryan Eisenberg
Tom Hopkins
Brian Tracy
Zig Ziglar
Roy Williams

Background:

Jeffrey Eisenberg, is the CEO of BuyerLegends.com, a company that teaches business people how to create customer-centered, data-driven customer experience design that is supported by narrative.

He is a recognized authority and pioneer of Internet marketing strategy; improving online conversion rates for sales and lead generation. Jeffrey speaks Spanish with native fluency and has transacted business in 26 countries.

Jeffrey is the co-author of the Wall Street Journal, Business Week, USA Today and New York Times bestselling books “Call to Action” & “Waiting For Your Cat to Bark?”. He has written for the popular marketing optimization blog GrokDotCom, eMarketing & Commerce Magazine & Forbes.com.

Jeffrey has been a speaker and delivered the keynote speech at conferences like Search Engine Strategies, WSI Excellence & Innovation, Shop.org, Direct Marketing Association, MarketingSherpa, AD:Tech Miami, Search Engine Strategies Latino, NAB, Canadian Marketing Association and at corporate events like Intel’s retail customer appreciation summit.

In 1998, Jeffrey Eisenberg co-founded FutureNow Inc. and served as CEO until September 2009. During his tenure at Future Now he helped businesses generate more engagements, leads, subscriptions, and sales with the framework he co-invented, Persuasion Architecture®. His proudest professional accomplishments are the thousands of companies, students and clients, including HP, NBC Universal, GE, WebEx, Overstock and Google, that have consistently enjoyed dramatic improvement in online sales and lead generation.

Check out:
BuyerLegends.com
Free Copy of their Book — Buyer Legends: The Executive Storyteller’s Guide

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