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Today we have Brandon Checketts cofounder of seller labs with Paul Johnson. They make awesome tools for E-commerce Sellers including Feedback Genius, Snagshout, and Scope.

Brandon also founded that is responsible for tens of millions of dollars of book buyback sales annually.



Here’s a glimpse of what you’ll learn:

  • [0:40] Jeremy’s introduction to his guest, Brandon Checketts.
  • [1:30] Brandon talks about the success and growth of Bookscouter.
  • [11:20] How Brandon and Paul connected and starting working together.
  • [14:00] Brandon talks about how he started to branch out in the e-commerce space.
  • [16:00] The first software developed; Feedback Genius.
  • [22:30] Common mistakes sellers make when communicating with their customers.
  • [27:00] Brandon talks about how they started to develop SnagShout.
  • [35:00] The Death of Super URLS.
  • [38:00] What is Scope?
  • [43:45] Common e-commerce mistakes.
  • [49:00] Challenges that Brandon and his company ran into developing software.
  • [51:30] Brandon talks about how he runs his team.
  • [58:00] Helpful software for business leaders.

In this episode…

Wouldn’t it be helpful if you had a suite of tools and e-commerce applications to help grow and develop your business? Imagine how much time, money and energy you’d save with streamlined applications that do the hard work of data collection and analysis for you. Well, look no further! On this episode of Inspired Insider, you’ll hear from e-commerce expert Brandon Checketts. Brandon is the co-founder of Seller Labs and he wants business leaders like you to take advantage of the high-quality applications and tools he and his team have developed. In addition to the great work he’s done at Seller Labs, Brandon has years of experience as an entrepreneur that will provide you with key insights into market trends and team development strategies. You don’t want to miss this informative episode!

If you’ve considered starting your own E-commerce business, you’d be wise to take the time and listen to Brandon Checketts, an e-commerce expert. Brandon has spent many years as an e-commerce business owner and developing tools for e-commerce business leaders. On this episode of Inspired Insider, Brandon shares some of the common mistakes he has noticed new e-commerce leaders make that have delayed or derailed their opportunities for success. This is a chance to learn key insights from one of the leading experts in the industry. Make sure you grab a pen and some paper catch all the lessons on this helpful episode!

There is a fine line between serving your customers well and overwhelming them with contact. What is the best strategy when following up with your customers, especially in the e-commerce space? On this episode of Inspired Insider, you’ll hear from business leader Brandon Checketts. Brandon discusses some best practices when navigating this complex issue. One suggestion that Brandon touches on is making sure you don’t drive the customer away with too much contact after the sale. He gives the example of a buyer purchasing a cell phone case – they don’t’ need multiple follow up emails regarding that purchase. Brandon then explains the proper use of email follow up for more expensive and complicated items that buyers purchase. To hear Brandon go into further depth on this topic, make sure to listen to this episode!

Some of the best products and services come out of a place of frustration. When leaders and visionaries notice a lack of service for a particular need in the marketplace the conditions for innovation are born! That’s what happened with Brandon Checketts when he went looking for easy to use applications for new e-commerce business leaders like himself. There were no good options on the marketplace at the time so he went to work developing a solution to that problem. Out of that experience, Seller Labs was born. If you’d like to hear more about Brandon’s story and how he and Paul started Seller Labs, don’t miss this episode of Inspired Insider!

The American economic landscape is changing, it has been shifting and evolving for a while now. E-Commerce is the future, more and more jobs are being created and revenue is being generated by tech and e-commerce giants every day. On this episode of Inspired Insider, you’ll hear from e-commerce business leader Brandon Checketts as the explains his observations of the industry and how leaders like you can take advantage of this growing and thriving business sector. Brandon’s story is fascinating and the lessons he shares from his years of business leadership are extremely valuable, don’t’ miss this episode!

Resources Mentioned on this episode

Sponsor for this episode

This is part of the Skubana Ecommerce Mastery Series</a> where top Sellers and Experts teach you what really works to boost your ecommerce business. Skubana is a platform to manage your entire ecommerce operation.


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