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From Small Startup to Thriving Ecommerce Business with Michael Eldridge Founder of Safety Glasses USA
Michael Eldridge is the founder of Safety Glasses USA. His experience as a U.S. Marine veteran, auto mechanic and assembly line technician amplified the importance of vision safety. In 2000, he turned his knowledge into one of the internet’s most popular companies for protective eyewear. They have grown to 20+ employees and have supplied protective eyewear and safety equipment to hundreds of thousands of satisfied customers around the world. In 2012, Michael started an online community forum for people interested in EDC (Everyday Carry) called EDC Planet.
Today we have Erika Szychowski, founder of Good Zebra which is a protein-packed animal cracker set out to challenge the snack food industry. Good Zebra has 12 grams of protein per 2-ounce servings, NO refined sugar – it is sweetened with only organic honey and coconut sugar and has no artificial ingredients or preservatives. The 11 unique spirit animals found in Good Zebra are inspired by street and tattoo art, the flavors include vanilla, lemon, and chai with peanut butter and chocolate not far behind. Good Zebra can be found in Peet’s Coffee & Tea across the nation, select retailers, on Amazon and on the Good Zebra website.
Today we have Sarah Chalos co-founder of I Heart Keenwah with Ravi Jolly. I Heart Keenwah makes “superfoods” accessible to consumers with a range of tasty food products, including quinoa based snacks such as Himalayan pink salt chocolate quinoa puffs, peanut butter chocolate quinoa puffs and many more. They can be found in thousands of stores across the U.S. and globally in places like Whole Foods, CVS, 7-11 and of course on Amazon and their website. Before I Heart Keenwah, Sarah studied engineering at MIT, worked in R&D, manufacturing at Abbott Laboratories, earned her MBA at Chicago Booth and consulted for big corporate clients at Bain & Company. The most impressive part is that Sarah does all this while raising 2 kids.
Franz Jordan is the Co-Founder of Sellics which is a powerful all-in-one tool that combines everything sellers need to be successful on Amazon. Sellics evolved from Franz’s first company Marketplace Analytics, a German data analytics company that was the first of its kind to focus on Amazon SEO back in 2014. You can manage and optimize your Sponsored Product campaigns entirely in the Sellics PPC Manager. Other features include a profit dashboard, keyword ranking optimizer, competitor monitoring, and much more. Companies such as Bosch appliances, Lego, and Brita are some of the businesses that use Sellics.
Today we have Nathan Hirsch Co-Founder of FreeeUp which is a marketplace connecting business owners with the top 1% of freelancers in ecommerce, digital marketing, web development, and much more. They have helped companies like Payability, Sharkk and many ecommerce companies with staffing needs. Over the past 15 years, Nathan has built several successful multi-million dollar businesses. In 2006, he founded his first online venture out of a college dorm room, selling and buying student textbooks and he was able to scale his ecommerce business, bootstrapping from a $20 investment to over $30 million of sales on Amazon across a 6 year period while serving over 10,000 customers.
Click to Watch – Learn about delivering excellent customer service!
Creating and Marketing a Healthy Drink Alternative with Albert Swantner Founder of Sway Water & Bohemian Innovation
Albert Swantner is an award-winning maker. With a master’s degree in mechanical engineering and a software background, he is able to create products bridging these disciplines. Albert has led projects with companies like Adidas, FOX, Charity Miles, Moxxly, Socrative, and his own angel-funded startup Sway Water, among others. His work has earned companies like Charity Miles a Webby and an SXSW Interactive award, and his work has been covered by Wired UK, The Today Show, Forbes and Fast Company.
Click to Watch – Learn about marketing a new healthy drink!
[IRCE Series] Helping Ecommerce Businesses Become Globally Competitive with Tommaso Tamburnotti Co-Founder of Easyship
Today we have the co-founder of Easyship, Tommaso Tamburnotti. He started the company with Augustin Ceyrac and Paul Lugagne Delpon. Easyship is a Hong Kong-based ecommerce platform that aims to simplify logistics for small to medium-sized ecommerce sellers to help them become globally competitive. Easyship works with more than 100 couriers and provides visibility on international shipping regulations, taxes and duties from one account. They have a team of 38 people in four offices around the world and are used by over 15,000 businesses.
[IRCE Series] Developing a Holistic Ecommerce Marketing Strategy with Mike Belasco Founder of InFlow
Today we have CEO and founder of Inflow, Mike Belasco. Inflow is a national provider of cutting-edge ecommerce inbound marketing and search engine optimization services including conversion optimization and paid search marketing. Inflow works hard to provide clients with unique and valuable positioning strategies that drive bottom-line results.
[IRCE Series] Acquiring and Distributing Wholesale Merchandise with Eddie Levine Co-Founder of Wholesale Breakthrough
Today we have Eddie Levine co-founder of a wholesale ecommerce and brand management company which he started in 2012 with his business partner Greg Gilpin. They have created a multi-million-dollar ecommerce operation in a short period of time and specialize in purchasing products directly from manufacturers, distributors and brand owners and warehouse them all under their own roof and sell on various channels. If he were not busy enough he has an information and consulting arm of his ecommerce business found at WholesaleBreakthrough.com where he teaches others how to tap into the business opportunity. In his limited free time, he also is Director of Operations for the non-profit Laughs for the Troops which helps raise funds to help increase awareness of traumatic brain injuries and PTSD.
[IRCE Series] Staying Hungry and Pursuing Ecommerce Business Growth with Dylan Whitman Co-Founder of BVAccel
Today we have Dylan Whitman co-founder of BV Accel – full name Brand Value Accelerator (BVAccel). They are one of the fastest growing Shopify focused agencies in the world. Acquisition + Conversion + Retention which are the three pillars of their ecommerce philosophy and when you go to their site BVAccel.com that is front and center. They provide disruptive ecommerce strategy and implementation and have served high-growth brands including MVMT Watches, Red Bull, Mizzen and Main, Bark Thins, and many more. BVAccel is headquartered in San Diego, California with offices in New York, Los Angeles, Columbus and Mexico and Melbourne.