Insider Stories…
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- Don’t re-invent the wheel! What successful entrepreneurs know can help make you a success—and avoid the mistakes they made.
- Hear the enormous challenges these wildly successful people overcame
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Discovering a New and Delicious Way to Eat Beans with Maddy Hasulak Founder of Love Grown
Maddy Hasulak is the founder of Love Grown, established in 2009. Love Grown has a mission to make cereals healthier, their tagline is, “Beans for breakfast.” Their cereals are made with a blend of navy, lentil and garbanzo beans with flavors such as Chocolate and Strawberry Power O’s. In addition to cereals for kids and adults, they also have ancient grain granola and regular granola. They can be found in thousands of stores across in the US such as Sprouts, Kroger, Whole Foods, Safeway, Natural Grocer, and many more.
Bringing a Party Punch to the Marketplace with Aimy Steadman Co-Founder of Beatbox Beverages
Today we have Aimy Steadman co-founder of Beatbox Beverages who started the company with Justin Fenchel, Jason Schiek, Dan Singer, and Brad Schultz. They were drawn together by their love for music and the entrepreneurial spirit of Austin, Texas. the founders of Beatbox Beverages set out to make the world’s tastiest portable party punch, and since 2011 have grown into a million dollar company with distribution in Krogers, 7-11, Walmart, HEB, Ralphs and many more all over the country. They were even featured on the hit TV show Shark Tank!
Bringing a Delicious Gluten Free Bread Alternative to the Marketplace with Sadie Scheffer Founder of Bread SRSLY
Today we have Sadie Scheffer founder of Bread SRSLY, it’s the Bay area’s first gluten-free sourdough bread company. The company began late in 2011 after a bout of gluten-free sourdough experiments in Sadie’s home kitchen. The bread is free of any gluten, eggs, dairy, soy, sugar, tree nuts, peanuts, potatoes and some other things I am missing….but I am sure it is not free of good taste! She began to send 40, 60, 100 loaves out into the world, delivered by ladies on bikes. Most weeks she biked 100 miles plus to get the bread out. They are now found in stores all over California and have expanded into Arizona and Idaho including some regional Whole Foods and Safeway’s. Production has gone from her home kitchen to their 6th commercial kitchen.
Click to Watch – Learn about gluten-free bread alternatives!
The Power of Storytelling in Marketing with Jon Olafsson Founder of Icelandic Water Holdings
Today we have Jon Olafsson, co-founder of Icelandic Water Holdings. He has spent the last 30 years building successful companies from the ground up and transforming them into industry leaders and he has done this in a variety of fields including entertainment, media, construction and many more. Jon started to build a media and broadcasting portfolio when he founded Skifan, Iceland’s largest music recording and distribution company with distributing rights for a variety of music and film companies such as Sony, Universal, Warner Music, Columbia Pictures, Miramax, 20th Century Fox and more. Jon co-founded the Icelandic Broadcasting Corporation (IBC), before moving into television in 1990, when he took over the Icelandic Television Corporation (ITC). In 1999, Jon merged all of his companies (Skifan and IBC) under one umbrella to form Northern Lights Communications, Inc. (NLC) – Olafsson served as chairman until November 2003 when he sold everything and stepped down to co-found Icelandic Water Holdings with his son in 2004. Jon oversees Icelandic Glacial water which is born and bottled in Ölfus, Iceland. It is the world’s first certified CarbonNeutral® natural spring bottled water for both product and operations. Which means it is an environmental pioneer in the industry, using 100% natural green energy in the form of geothermal and hydroelectric power to fuel production.
The Value of Discovering Your Worth with Marketing Expert, Adrienne Richardson
Today I have a force of nature, Adrienne Richardson. First of all, you don’t mess with a hockey mom from New Jersey. I like to brag about her that she is one of the top marketing experts around. I don’t like to pigeonhole her even though it is on her site that she is a Facebook Ad expert because she is so sharp when it comes to messaging, copywriting, funnels and direct response marketing and there is so much more that goes into the campaigns that she runs for people. What I want Adrienne’s tagline to be is “Hi, I am Adrienne and I drive cold traffic (people who don’t know you) into an automated webinar and have it spit out millions of dollars on the other side.” Of course, Adrienne work with top people who have systems in place to do this and she has spent tens of millions of dollars on Facebook so she knows what works and what doesn’t. Adrienne has a laundry list of amazing clients like Russ Ruffino, University of California, and many more.
Website Optimization Tips with Justin Christianson Co-Founder of Conversion Fanatics
Today we have Justin Christianson, he went from bull rider and electrician to eventually co-founding Conversion Fanatics which helps companies double customer sales and profits with A B testing…not in all cases of course..they are a full-service conversion rate optimization company and have worked with companies like Hertz, Paypal, Investors.com, BlueJeans.com and MORE!
Discover What it Means to be a Category King with Christopher Lochhead Host of Legends and Losers
Today we have Christopher Lochhead who started his first company at 18 and retired 30 years later. He is a three-time public company CMO, best selling author, and host of Legends and Losers Podcast. He was a co-founder of Play Bigger Advisors, served as Chief Marketing Officer of Mercury Interactive, a $1B software company that was acquired by Hewlett-Packard in 2006 for $4.5B. He is coauthor with Al Ramadan and Dave Peterson and Kevin Maney of Play Bigger: How pirates, dreamers, and innovators create and dominate markets.
Why It’s Important to Provide Value and Build a Great Team with Greg Smith Co-Founder of Thinkific
Today we have Greg Smith co-founder of Thinkific which is a platform that has everything you need to create and launch courses on your own site. Greg is a recovering lawyer and for the past 10 years he has taught thousands of students online with his own course and now with Thinkific has helped many others create their own online courses. He’s worked with companies like Intuit and Hootsuite, including service professionals like accountants, lawyers, doctors, and many more.
Click to Watch – Hear all about providing value & building a great team!
From Small Startup to Thriving Ecommerce Business with Michael Eldridge Founder of Safety Glasses USA
Michael Eldridge is the founder of Safety Glasses USA. His experience as a U.S. Marine veteran, auto mechanic and assembly line technician amplified the importance of vision safety. In 2000, he turned his knowledge into one of the internet’s most popular companies for protective eyewear. They have grown to 20+ employees and have supplied protective eyewear and safety equipment to hundreds of thousands of satisfied customers around the world. In 2012, Michael started an online community forum for people interested in EDC (Everyday Carry) called EDC Planet.
Click to Watch – Learn about building a thriving ecommerce business!
The Journey from Branding Expert to Entrepreneur with Erika Szychowski Founder of Good Zebra
Today we have Erika Szychowski, founder of Good Zebra which is a protein-packed animal cracker set out to challenge the snack food industry. Good Zebra has 12 grams of protein per 2-ounce servings, NO refined sugar – it is sweetened with only organic honey and coconut sugar and has no artificial ingredients or preservatives. The 11 unique spirit animals found in Good Zebra are inspired by street and tattoo art, the flavors include vanilla, lemon, and chai with peanut butter and chocolate not far behind. Good Zebra can be found in Peet’s Coffee & Tea across the nation, select retailers, on Amazon and on the Good Zebra website.
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