In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Eitan Koter, Co-founder and Co-CEO of Vimmi, about how brands can use video commerce to drive engagement and revenue. Eitan discusses the evolution of video marketing, the power of live shopping, and why short-form content is key to customer acquisition. He also shares strategies for bootstrapping a SaaS company, the role of AI in video creation, and how businesses can maximize partnerships to scale efficiently.
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Noa Eshed, Co-founder of Bold Digital Architects, about how B2B tech startups can scale through trust. Noa explains why traditional marketing tactics often fail in B2B and shares her approach to positioning brands as category leaders. She also discusses the role of networking in business success, the evolution of inbound marketing, and how startups can use content to establish credibility and build lasting customer relationships.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz interviews David Bitton, Co-founder of DoorLoop, about the transformative journey of DoorLoop. David discusses how DoorLoop simplifies property management for owners, its product development and market research journey, lessons learned from previous companies, and how to navigate the acquisition process.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz interviews Mark and Dan Sibilia of MPP Marketing Group about the powerhouse strategies that reshaped food industry marketing. They discuss MPP Marketing Group and what it offers, the integration of digital options into traditionally printed restaurant marketing materials, and the transformative deal with Uber Eats that changed the trajectory of MPP Marketing Group.
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Shimrit Lev and Gitit Lahav, Co-founders of Sweet Victory Gum, about creating a functional gum to combat sugar cravings. They discuss Sweet Victory Gum and its functional properties that help reduce sugar cravings, how a serious health diagnosis can lead to a transformative business idea, the product development journey of Sweet Victory Gum, and their unique approach to launching their product in the international market.