Jeremy Weisz
You know, you mentioned the How to and then you Mention celebration of contribution. What are some of the favorite? Well, we’ll talk about some of the things people put in place. But what are some of your favorite maybe you’ve worked with a lot of companies, celebrations that people have with contributions of staff members or team members.
Chester Elton
Yeah, you know, Bill Manning is one of our heroes. He’s the president of Toronto FC, you know, in the MLS. And we knew him when he was the president of Real Salt Lake and he’s taken both organizations to MLS finals numerous times in 112 cups, and he said, you know, it’s always gonna be about your people, particularly in their business where they are fan facing, at least they hope to be fan facing, you know, again, soon. One of the things he did that I loved is he would have staff meetings once a week. And you know, on game day, you’ve got a few hundred people on your staff, most of that is outsourced, you know, the guys in the parking lot in security and so, your actual staff has maybe 3040 people well, he’d bring him together once a week to go over everything. You know, see ticketholders cleanliness, whatever it might be. And he started this tradition where he would randomly call out someone in the group to recognize someone else in the group. And so, you know, in his expressions of gratitude, he gave them permission to do the same and then created a vehicle by which they could do it. And he said, I knew was really great when, you know, Susan was up there and said, Look, I just want to receive recognize Tom Tom’s always been really helpful. And over the last month, he’s, and Tom gets up, and he says, I’ve been waiting for three months to be called up so that I could recognize Denise. And so he took his word, which by the way, was like a $300 gift card. It was it was it was a nice award, write a nice gift. And he gave away his $300 gift card to Denise because he’d wanted to recognize her for so long. And he said, and when you get peer to peer recognition, you get a culture of recognition. You know, so often, leaders think that they’re the, the givers of all goodness So I’ve got a monopoly and and it couldn’t be further from the truth you want that cross pollination you want a culture and that happens to be great. Great best practice one other and
Jeremy Weisz
go keep going with Yeah, no no go one other
Chester Elton
10 others keep going. Yeah, okay, well, Books-A-Million. You know, I love them. They’ve got stores, they do a lot of stuff online I got to present them was one of the last presentations I did actually before the country shut down. And they do simple little things like in their break rooms, they’ve got all these little thank you cards that you can just pull one out with their core value ties it to one of their core values, its customer service, its integrity, its, you know, bringing books to the to the needy, whatever it might be. And they can just write each other little handwritten notes. There’s an envelope, you can mail it to somebody. And again, having that rack of thank you cards, it says, look,
Jeremy Weisz
makes it easy for people.
Chester Elton
Well, sure, not only do you have permission here, do it, you know, and and then lastly, I always like to work in threes. You know, the power three is Carlos Aguilera, manager in Dallas, Texas for Avis Budget Rental Car. And he says, Look, I just need to be very intentional about my gratitude and I need to be disciplined. So what he does is he puts 10 coins in his left pocket every morning. And he said very intentionally, he sets a goal to have 10 positive interactions with his people every day and then he keeps tracking moves a penny from his left pocket or his right pocket. He says, Look, if I get to lunch, and I’ve got eight pennies in my left pocket, I’m not doing my job. And you just love the simplicity of that. And the intentionality and the discipline, right. So when he shows up to the kiosk that Love Field, or you know, Dallas International, whatever it might be, well, how do you think his people react? It’s positive, totally love it. He’s not there to beat him up because he’s the boss and they’re not. He’s there to point on all the wonderful little things that are going right over here. And he when they have their huddles, he starts it with with with appreciation and gratitude and he ends it with appreciation, gratitude. Now, when he’s gonna have a tough conversation with somebody, do you think they’re more coachable? Of course they are. He’s got a whole Bank of you know, Stephen Covey ways to get a bank of goodwill that says all those interactions that we had that were so positive, now you know what you’ve screwed up, we got to address that. And and people are so open from
Jeremy Weisz
color, you come from a place of love, they know you come from a place of love for you and want to help you as opposed to this, you know, being fearful.
Chester Elton
Exactly. So, you know, letting people recognize other people on your team and public. thank you cards in the break room to you know, put in 10 points in your left pocket. A couple of ideas and you know, in our book Leading with Gratitude, we got many, many, many more.
Jeremy Weisz
You know, one of my favorite stories that you tell is about you got it to your home, orange flowers, I think nice and it shows Come first of all companies are actually listening to you. And when someone shows gratitude, it makes you want to work even harder for that. I want to just tell that quick story. That’s one of my favorite stories.
Chester Elton
Well, yeah, I mean, you know, I was I was traveling and I’ll never forget, I was at Dulles Airport and talking to more than CEO Ken Taylor and solving some kind of problem with a customer. If you’ve ever been to Dulles Airport, by the way, your connecting flight is a really adventure. You know, that airport is set up for you to miss your connections. Right? So anyway, I’m looking for the gate and we close the call the phone rings again, and caller ID it’s my wonderful wife, Heidi. And so I pick it up right away. You want to be happily married when your wife calls you pick up right? I said, Honey, what’s up and she said, Justin, I can’t believe what just happened. Like I just delivered 24 beautiful long stem orange roses to the house. And then she said it was really funny because you know, at first I thought they were from you. And of course I knew they weren’t And it was kind of curious who they were from, you know, and it was from my boss it Kent, Kent Murdock and, and the note said, Look, Heidi, we really appreciate you taking care of all the big things at home. So Chester can do big things on the road and enjoy the flowers all the best. Can you know that sacrifice isn’t lost on us? and amazing. Yeah, I was just so sweet. And and it wasn’t just that they were orange roses because we love roses and we love flowers. It’s that there were 24 of them. Because we wrote a book called The 24 karat manager. All those little things, you know, made me feel great about being on the road for can more importantly, my wife feel great about supporting me because the end of the conversation is my favorite. She says, Where are you? I said, Well, I’m at Dulles Airport looking for my connecting flight. She says, Well, don’t you dare miss that flight. Those are good people you’re working for? Yeah, right. For a couple of roses. Right.
Jeremy Weisz
One of the reasons I love that story is you don’t just have to recognize the person but you can recognize their family. You know, and have gratitude appreciation for their family as well for allowing you to help the organization. So I love that story. And there’s another story about Garry Ridge.
Chester Elton
Yeah, I love Gary G-A-R-R-Y by the way, don’t forget that extra.
Jeremy Weisz
Got it. What was that story?
Chester Elton
Well, WD40 I’ve even got my travel kit with me. I don’t go anywhere.
Jeremy Weisz
curious how many times you’ve used it on the road?
Chester Elton
Well, you know, those wheels on your wheel, you know, they get squeaky That’s true. That’s true.
Jeremy Weisz
Especially you? Yes, yes.
Chester Elton
Yes. Well, not not right now, hopefully in the near future. Well, you know, he was so interesting, and we’ve got to be dear friends over the years. You know, Garry said like in the last recession 2008 2009. I’m touring our facilities and people are asking me Hey, Garry, are you okay? Yeah, yeah, I’m fine. No, seriously, Garry. Okay. He’s just another Doing great and he’s, by the way, one of the happiest guys you’ll ever meet. So finally keeps getting that everywhere he goes, he calls his wife and he says, Honey, do I give off? Like a an unwell vibe, twice? Do I look sick? I mean, she goes, Garry, they’re not asking you, are you? Okay? You’re asking, Are we okay? And the light bulb went off. And he said, At that moment, I said to myself, well, let’s not waste a good crisis. And I love that attitude. He said, so right away, I started to up my communication and up my gratitude and said, Look, we may not be hiring a lot of people right now, we’re not going to be able to lay people off. We’re in good financial straits. We’re gonna invest in you. We’re going to invest in research. He calls his company, a tribe, because our tribe, we defend each other, we feed each other, we cheer for each other, right? It’s a much more intimate way of looking at your organization. Well, after all that investment and the goodwill that obviously came from that 2010 year up like over 30%, and continued that trend. trajectory, rather now 300 time as their market cap, I mean, they went from like, something like 200 and 80 million to 2.8 billion. That’s that’s good growth. You know, again, so I hope the message is coming through the people that are listening isn’t a nice thing to do. Absolutely. Make your mama proud, you bet. Does it have an impact on your bottom line and your growth as a company? Absolutely. A billion dollar deficit to a billion dollar surplus 300% market cap. I mean, come on. You know, the evidence is there and yet, so many leaders still don’t know believe it and I guess I should be grateful because that gives me work. On the other hand, yeah, it makes for miserable places for people to go to work every day. You know,
Jeremy Weisz
who’s been Chester, you know, out of your, really your long career, who has been the most skeptical that turned was able to kind of see not just oh, this is just soft skills. This is Like, you know a nice to have not a need to have who’s who’s been or organization in the most skeptical on the once they saw the light they were the biggest convert
Chester Elton
Well, you know, very surely at at Best Buy was not a believer, you know and and I know very well and I never say his name right it says Quaker you know
um I’ll tell you the one story that I love the most is Dave Kerpen that Dave Kerpen has a wonderful company called Likeable in New York City. It’s a online advertising, it helps people get a really good presence on Facebook. He’s
Jeremy Weisz
all about the orange.
Chester Elton
He is a he and I share the misery of both being Mets fans, which also is orange by coincidence. And he was very skeptical and he told me the story time and time again he said like it, you know, and he’s a typical New York, you know, grew up in New York. Get it done merchandising. Yeah. Hey, I’m walking Hey,
Jeremy Weisz
They’re their wedding. I remember hearing the story that David monetize the wedding. Yeah, yeah, he was he was looking for sponsorship. Yes. So I hear you on that.
Chester Elton
So I’m glad you know, Dave. So anyway, he was like, Look, and I’d interview all these leaders. And I’m like a sponge I want to learn. And I’m talking to these guys. And this gratitude thing keeps coming up again and again.
Jeremy Weisz
I think maybe there’s someone justice that
Unknown Speaker
calls it this gratitude thing. They’re like
Chester Elton
so what is so this thing? Yeah, what is that? Tell me a little bit more about that, you know, anyway, so he said, so I started to try it. And he said it changed everything. In fact, you know, David’s got this wonderful best practice because we interviewed him for Leading with Gratitude, as you might guess, you know, Davis is just oozes you know, gratitude and goodness, and you can’t help but be around David cheers you up, right. He said that, you know, this was pre-covid clearly even more important now. We’re in COVID. He said, our kids, we’d have to we try to have dinner with him as much as possible. And we are having the same conversations over and over. It wasn’t going anywhere. We say, How was school? I’d say fine. say, Well, what did you learn? Nothing.
Jeremy Weisz
Really? One word answers,
Chester Elton
right? So he said, so we changed the rules. We said, you got to answer three questions. Tell me about the best part of your day. Tell me who you’re grateful for. That’s not at the table. And tell me who you’re grateful for who is at the table who hasn’t been thanked yet? And he said, You know, it just brought a you know, a lovely feeling and spirit into our meals. You get to brag about your day, something that was really fun. You got to talk about somebody that you that you love that isn’t part of the family. And then you got to tell somebody in the family that you love them. He said, I knew it really caught on when when they bring a friend to dinner, and I can hear him saying look, you gotta answer three questions. Okay, don’t don’t embarrass me
Unknown Speaker
today You know?
Chester Elton
Yeah, yeah, they were they were coaching them up, you know. So I love Dave’s story because it’s the classic cynical New York attitude that just did a complete 180. And his businesses have thrived because of
Jeremy Weisz
thank you for sharing that everyone should think about using that at the dinner table. Right? I love that. Well, you
Chester Elton
know, we end that we end the book with what we call the baker’s dozen, because the leaders that we studied, you know, whether it was kenshin, Alta, retired, CEO of American Express, or Garry Ridge, at WD40. And on and on, they all practiced it at home, which I found so lovely, because it wasn’t just what they did at work, they didn’t leave their best selves at work, it became who they who they are, and that is such an important part of their character.
Jeremy Weisz
You know, Chester, in your book, you talk about a lot of different myths and breaking through some of those myths. I was wondering which do you consider one of the most common ones Talk about it.
Chester Elton
Yeah, well, we take seven of the most common and the one that always has irked me for forever as I don’t have enough time. You know, I look, I’m doing more with less. We’re in a pandemic here, right? I got to get stuff done. If I had more time I absolutely, I would do it in St. Look, how much time does it really take? How much time does it really take you to text somebody and say, Hey, I saw what you did there with that customer that was awesome. Or to pull somebody aside and say, you know, listen, I know you got a lot of stuff going on. I can’t tell you how much I appreciate you showing up every day and doing your best right? In fact, we actually broke it down. We said, you know, the average leader probably works about a 50 hour week. And they take about an hour every week, it’s 2% 2% of their time. Now if you’re if you really are a student of leadership and you want to be a better leader, and you want to be more efficient, can you carve out 2% to do something that you think will exponentially grow your business. and engage your people. If you can’t make that commitment, then you’re not committed to being a great leader. So that one is always bothered me. I don’t have time. If I have time, you know,
Jeremy Weisz
it takes five seconds.
Chester Elton
It does, you know, even if even if, by the way, even if you’re going way out of your way, you know what? I’m going to write them on. Thank you. Gee, there’s maybe five minutes. Right?
That’s and that’s if you spent half that time looking for a stamp. So is it you know, and again, it comes back to you know, our friend at Avis budget, where you have to be intentional, and you have to be disciplined. And one hour a week is not an egregious amount of time.
Jeremy Weisz
Yeah. I mean, all of the CEOs, leaders, people in general that I’ve talked to the way they’ve, you know, not only, you know, went in increased the organization, but the way they’ve fought when I asked, you know, what’s been the lowest point what’s been a challenge point and how did you push through it, the pushing report was always about how they have gratitude for what they have.
Chester Elton
Yeah, you know, we talked about a wonderful practice and actually my wife, and I’ve been doing it for a few years now, he has a gratitude journal. You know, just at the end of the day or at the beginning of the day, write down three to five things you’re grateful for. And, you know, with the virus, if you’re sheltering in place, if you’re not one of those people that needs to be out and about, you know, a sunny day is something to be grateful for it just, you know, and, and I think we took sunny days for granted. At least in the northeast, like you live in San Diego. I get it every day is a sunny day, right? None Chicago. Yeah. Like Yeah, you get it Chicago. It’s like, you know, a sunny day lifts yours. It’s not snowing. Yeah, or windy or just, you know, miserable. So simple things like I heard the birds this morning, you know, I had a fox run through my yard and I haven’t seen Firefox for forever. And I thought, first of I thought, hey, you Are you supposed to be out during the day? Is that saved for you? And secondly, isn’t that isn’t that wonderful? So, you know, my wife and I, we end the day with a very simple practice, we say, what are your 3123 things you’re grateful for? And and it’s just, you know, studies have been done at, you know, University of Pennsylvania and Berkeley, that people that are grateful their blood pressure’s lower, they sleep better. You know, we were talking about David Meltzer, the famous sports agent. I mean, there’s a guy that just says, Look, I started the morning saying, Thank you, and I end every day saying thank you. And it’s changed my life.
Jeremy Weisz
Yeah. I mean, I was talking to one person, Roland Frasier, and, and this just struck me, because there’s so many things we take for granted. And he said, when I wake up in the morning, I say, thank God, I can see and hear and walk. I’m like, that was like a head slap for me. Like, yeah, those are obvious things we take for granted that we can be grateful for.
Chester Elton
Well, you know, what’s the old song My feet hurt until I saw a man who had no legs you know and then my feet didn’t hurt so much. So it is those those simple things and then I know this may come across to someone so this is really like Pollyanna stuff. Let me tell you it’s not it isn’t and put that out of your head. I, I hate it when people say well, these are soft skills that are nice to have. No, they’re not. And particularly now I mean, we need to be remembered. I’m always amazed you know, in the different groups I mean, somebody’s name will pop into my head and I’ll just text them got a friend Sarah she’s driving back from graduation thing that they had in Indiana and I know it’s a long drive just thinking about you want to let you know. You know that you remember it and hope you’re safe. And the responses you get back are amazing and you think for for seven seconds of my time you know, look at the return it’s it’s ridiculous.
Jeremy Weisz
I can never get enough of this stuff Chester in and out. I mean, that’s why I buy all your books. I mean, it’s a constant reminder to do these type of things. So I encourage anyone to get Leading with Gratitude. There’s one chapter about walk in their shoes. I wonder if you could explain that a little bit.
Chester Elton
You know, this is this is such a wonderful leadership practice. And I love leaders that have come up through the ranks. You know, we’re doing a wonderful real time case study with Texas Roadhouse restaurants, and Ken Taylor, who’s the founder and CEO, you know, 67,000 employees didn’t lay off one you know, went from 600 restaurants being 95% in restaurant dining revenue. Now 100% take out Well, now they’re starting to open someone in four weeks not only turn this business around, turn the profit and is hiring is paying bonuses. And he’s done every job in that restaurant. He’s washed the dishes, he’s worked behind the bar, he’s cut the meat he’s cleaned up, he’s, he’s you know, work the desk and when you’ve walked in their shoes, you’ve done Make unreasonable demands, you know what it takes to do those jobs. And it makes you appreciative and grateful for the work that happens every day to keep those restaurants open and running. And so I love leaders that really do walk in there and play shoes, because they’re, you know, and we’ve all had jobs like this where, you know, like, you’re in sales, and you get this quote, and you go, where did that come from? Well, you know, corporate just did the numbers in this issue. They have no idea about my territory, do they? Because if they did, they’d never they’d never give me a ridiculous number. And all it tells me is that they don’t know the business. They don’t know my area. They don’t know me. And by the way, they don’t care. Right? Well, with that as a start to everyday how productive you think you’re gonna be right? As opposed to the guy that’s wiping issues and said, Look, I get that it’s hard to keep the place clean. Here’s what I did. You know, how do you do it? And the great the great genius of cat Tanner is he listens. See how I pause for effect there so people can listen. Yeah. So it’s, uh, you know, he does he asks the questions and he listens. And he says, and when time gets really tough, I talked to my crazies, because they’re already figuring out, hey, we can’t have a restaurant open, what are we going to do on the curbside? You know, let’s let’s do line dancing on the sidewalk, six feet apart. Let’s show movies on the back of our restaurants so the neighborhood can get up and get a break. And he goes to those guys, his big dogs, the guys that embrace the challenge in the change, and then I got my more conservative there might like puppies on the porch. And he says, I pair my big dogs with my puppies. And, you know, it sounds kind of silly and funny. He says, My people know that they can innovate. They know they can get crazy because I’m the chief crazy officer. And it’s safe. And I love that.
Jeremy Weisz
So how did you get into this?
Chester Elton
You know, as you might guess, I get that question. I didn’t This wasn’t part of my plan. I grew up in sales. I love selling I love finding solutions for people and solving problems for them and developing those relationships. And I went from selling media time my dad, you know, grew up in radio, he was an announcer and then management. I’m sorry, he’s not here to see this. He would love the headphones in the microphones. And sure, Tony told me as a kid, he suggests you got a great face for radio, you know, you should, you should pursue that, you know, but I’m pumped. And, and so I love sales. Well, I went from selling media and you know, commercial time to selling recognition, programs for kids can burn on. And I called him one day and I said, you know, can’t if we were the thought leaders and employee recognition and engagement, you’d make my job easier. People would call me I wouldn’t have to call cold call them and thought leaders publish. nobody’s really written the definitive book on employee recognition. We should write the book and it goes, Hey, I love that idea. Well write it You know, I, I don’t I met when I said we I meant you should write the book I should benefit from sedbuk right? And he said something that changed everything. He literally said Chess You’re a smart guy, figure it out. And so he challenged me and so for about a year I was you know, trying to think what would the title be in which of the chapters be and and he called me back now another great leader right remembered and said, you know, just your hose like your idea of writing the book I just hired a writer His name’s Adrian Gostick, hmm. You’ve got the relationships, he knows how to write. Introduce yourself, you know, and write the book. And Adrian grew up in Canada, born in England grew up in Canada, so we had that hockey thing in common. And, and a year later, we dropped the book on his desk, you know, managing with carrots and kale. It was so great. I love being CEO. You say things and then they show up. Like you have an idea and then people go do it, you know, and, and that was the first leading with gratitude is our 12th book together, you know, five New York Times bestsellers in 1.6 million copies 30 languages. And so, we worked really hard at honing our craft, you know, Adrian as a writer and me as a person develop relationships and, and it’s been it’s been a really wonderful partnership that’s led us to meet people like Garry Ridge, and, you know, lm Alan Mullaly.
Jeremy Weisz
Talk about Alan for a second?
Chester Elton
Well, yeah, you could talk about Alan forever. He couldn’t, I mean, just the, one of the great leaders of our time, you know, saved Boeing from 911 and saved the Ford Motor Company from from the economic recession, but both of them could use them again, by the way. And this is the perfect example of leading with gratitude not being a soft skill being a hard skill because Elon is ridiculously demanding. He holds his people accountable, I mean, 200% and as a whole methodology of you know, Hearing your projects are they red, yellow or green and weekly meetings and really holding people accountable and at the same time, celebrating all these small wins along the way, you know, making sure that they’re engaged. For example, you know, when he got there he revived the tourist car. And that was a big initiative for him. So when it came at the Auto Show for the unveiling of the Taurus, right? Where most CEOs would say look, this is my time. This is my spotlight. This is me a new I want to make a good impression. You know what he did? He got up on stage and he said, Look at this beautiful car. It is it is it is it is clean, it is polished, it is beautiful. Who Who, who’s responsible for for shining up this car and making it just glow? was like two maintenance guys. Come on up on stage. You know what we they deserve our applause because you know what, when you present a new car, you want it to look like this and I thought What a spectacular message to the whole organization that, yeah, I’m the CEO. And I’m important and you know what these guys are too. Let’s never forget that. He started at at Ford Motor Company, their engagement scores were 20% 20%, eight out of 10 people did not want to come to work at Ford every day. When he left, it was over 90% and that included the union workers. Now, if you’ve ever, you know, lived in Detroit, and I have for a couple years, the UAW is not usually your biggest fan if you’re an auto manufacturer. So a tribute to Alan and he says, absolutely, look, you cannot be you know, a gratitude Grinch. You know, you’re you’ve got to cheer for them every step of the way, if you want to have remarkable results, and no one has more remarkable results.
Jeremy Weisz
So Chester II have one last question. First of all, thank you. I want to point people towards wherever you think we should point them. TheCultureWorks.com where else should we they check out online?
Chester Elton
Yeah, The Culture Works .com is our training company. We have all kinds of things you can download and tips in there. We’re always offering something fun. We were offering, you know, motivators codes. And now we’re offering this online training, ridiculous discounts. So if you’re investing in yourself, thecultureworks.com is a wonderful place to go. When your culture works. Everything works, right? We’ve got a wonderful website called leadingwithgratitudebook.com you can download the first chapter, you can download the foreword by our good friend Marshall Goldsmith, which really is a lovely story of how he came to really value gratitude in his coaching his work in his life. And then there are all the podcasts that we’ve done that are there available for free and so on. So avail yourself of that, and I really appreciate the fact that you’ve bought many of our books anybody can buy just one by the way, Jeremy by to one has a gift phrase. Bar Mitzvahs, Mother’s Day is coming up with that video. So and and follow us on LinkedIn, Adrian and I are constantly posting short videos and we’ve had a wonderful LinkedIn live show where we bring many of the leaders we’ve talked about as guests. So anything we can do to help you in your journey to become a better leader. Those are three great places to go LinkedIn, thecultureworks.com and leadingwithgratitudebook.com, leadingwithgratitudebook.com
Jeremy Weisz
check it out. I mean, check out their books, they, you know will change the way you think and change the way you act. More importantly, Chester My last question and if you have any other final stories, I’d love to hear from one of my things you know, that I was listening to in the past few days when I hear you talk is about the Super Bowl and it was kind of like a head slap in the face for me when you talk about this, so I’d wonder if you talk about that for a second.
Chester Elton
Sure. You know, we have so many leaders that say look, I love to celebrate you know, when we hit the goal A lot. Yeah, that’s good. I mean, you should write you have to go. He’s amazing. What do you do? In between these as well? Yeah, I’m a tough boss. It’s kind of what have you done for me lately? I mean, hit her hard every day. I said, Well, are you are you a sports fan ago? Yeah. Well, do you watch the Superbowl? Yeah, it says your team or rebend them surprise. Oh, yeah. You know, no, you know, you know, football fans, they know the date the time it’s almost like what? When they found religion, right? And they said, Well, you know, when you were getting ready for the Superbowl, like when did you start cheering for your team? Like oh, wow, while we were making the guacamole and ready to go Yeah. And and painting your face and putting on the chairs like you cheated them before the game even started. And then the kickoff and then every play and and why did you do that? He said, Well, because they’re my team. And, and I want them to know I’m cheering for so that they can build momentum. Exactly. Why wouldn’t you do that for your team? Why wouldn’t you find those small wins along the way? Why wouldn’t you start cheering like we were laughing You know before the budget. just said, you know, when my kids were playing sports, I would cheer for them that they got the shoes on my feet. Like, that was a big deal, right? And so that mentality of let’s build some momentum. Let’s celebrate so many things. And and you get the momentum, you get people’s emotional engagement so that when they hit that hard time, your team, you know, throws a pick six thing, you can continue to cheer because you’ve got that, that goodwill. They know they’ve got your back. You know, I love the old saying that says people don’t care about how much you know, unless they know how much you care. And it is true. You know, again, coming back that look right now people are afraid. They all are vulnerable. We’re not waking up in the morning saying what’s going to go right today? Because our news feed tells us everything that’s gone wrong, that could go wrong and probably will go wrong, right. And so we need to fill that void with the good news. My one of my favorite stories and movies and I’ve watched them all is about Mr. Rogers, Mr. Rogers Neighborhood, you know, whether it was the movie or the documentary. There was one moment I can’t remember was in reading or is in one of the films, where he said, as a little boy said to his mom, he said, Mom, there’s a lot of bad news. And she said, Yes, there is. And when there’s bad news, look for the helpers. There’s always people that want to help. So when things are hard, be one of the helpers. And that’s always stuck with me. And I thought, you know what, now more than ever, the world is looking for helpers, leaders. That will be helpful, you know, co workers that will be helpful. And let’s celebrate the incredible heroes out there. They’re doing everything they can to keep us safe. They’re keeping their businesses going like our friends at Texas Roadhouse, and our families that love and support us. We’ve got a campaign, hashtag find your gratitude. And I’ve made a commitment to post a just a photo of something that I’m grateful for every day. You know what, it’s a wonderful reminder that in the midst of all this negativity there is there are places where you can find gratitude and be that helper and I hope when this is all done the three things happen that we become more grateful that we become more kind and we become more patient with each other. And if that’s what comes out of this crisis, you know, what will be better people for
Jeremy Weisz
Chester I want to be the first one to thank you people just check out leadingwithgratitudebook.com thecultureworks.com. Check out all your books by all your books, and thank you so much.
Chester Elton
Listen, thanks for having me. This has been a delight. You can call me anytime.
Jeremy Weisz
We’ll do