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[Top Agency & Direct Response Series] Direct Response Campaigns With Ed Crain of Kingstar Media
In today’s episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Ed Crain, President and CEO of Kingstar Media, about the evolution and efficacy of direct response marketing. He shares valuable lessons on constructing a powerful pitch, the necessity of authentic testimonials, and the importance of continuous testing and optimization. Ed’s anecdotes highlight how even in an age of shrinking attention spans, the fundamentals of creating trust and showcasing clear transformations remain key.
[Top Agency Series] Unlocking the Potential of Sponsorship Marketing With Bonnie Hillman of A&C
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Bonnie Hillman, President and Owner of A&C, about the intricacies of business acquisitions and sponsorship marketing. Bonnie talks about A&C and what it does, the keys to structuring a successful acquisition and maintaining business operations amidst the transition, recent shifts in the sponsorship landscape, and key negotiation tactics.
Navigating the Digital Business Landscape With Chris Yates of Rhodium Network
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Chris Yates, Founder of Rhodium Network, about building and nurturing digital entrepreneurship. Chris discusses the organic growth of Rhodium Network and what it does, the transition from an agency-based business to focusing on acquiring digital companies, fundamental lessons learned from acquisition experiences, and the integration of a robust community model to maintain engagement among digital entrepreneurs.
[Top Agency Series] Marketing Mastery in Auto Retail With Michael Cirillo of FlexDealer
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Michael Cirillo, CEO of FlexDealer and host of The Dealer Playbook podcast, to talk about overcoming personal and professional challenges to achieve success. Michael’s personal journey serves as a powerful reminder of the impact of gratitude, the importance of seeking help during difficult times, and the transformation that can occur when you align your professional endeavors with a deeper purpose. His insights into the automotive industry and the evolution of digital marketing strategies offer valuable lessons for entrepreneurs and business owners in any sector.
[Author Series] Mastering Leadership Questions With Jeff Wetzler
In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Jeff Wetzler, Founder of Ask Approach, to explore how psychological safety and curiosity can transform organizational culture. Jeff emphasizes the importance of reflection and connection to enhance learning and build strong relationships, offering valuable insights for leaders looking to drive meaningful change in their organizations.
[Top Agency Series] Transform Your Marketing With Print Publications With Andy Buyting
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Andy Buyting, Founder and CEO of Tulip Media Group, about the transformative power of marketing through customized print media. Andy discusses who Tulip Media Group does, how print media can drive customer engagement in a digital age, the process of content coordination and publication for client magazines, and strategies for boosting sales without a traditional sales team.
[Top Agency Series] Building a Powerhouse Agency With Dobbin Buck of GetUWired
In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Dobbin Buck, Co-owner and Chief Revenue Officer of GetUWired, about crafting superior client experiences and driving agency growth. Dobbin discusses GetUWired’s holistic approach to web marketing services, strategies for hiring and nurturing talent that align with core company values, business partnerships, and the evolution of GetUWired’s service offerings.
[Top Agency Series] The Journey from Startup to Acquisition With Alex Chan
In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Alex Chan, Co-founder and COO of AntiSocial Solutions, to discuss the importance of hiring the right talent, maintaining a strong company culture, and kindness in the workplace. He also delves into the complexities of mergers and acquisitions, emphasizing the need for a cultural fit and strategic alignment when merging with larger entities. The conversation provides valuable lessons on scaling a business, managing financial growth, and ensuring a smooth transition for both employees and clients during an acquisition.
[Top Agency Series] Navigating the Digital Agency Universe With Carl Smith of Bureau of Digital
In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz interviews Carl Smith, Owner of the Bureau of Digital, about fostering a supportive environment for digital professionals. Carl talks about the Bureau of Digital and how it helps professionals in the digital landscape, how digital agencies can navigate layoffs and maintain culture, strategies for overcoming the fear of hiring in volatile markets, and the essentials of running the Bureau of Digital efficiently with a small team.
[Top Agency Series] Visionary Leadership in Sponsorship With Andrea Shaw
In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Andrea Shaw, Founder and Executive Chair of TTG Canada and TORQUE Strategies, to talk about maximizing business growth and creating a positive corporate culture. Andrea takes listeners through the ins and outs of the sponsorship marketing industry, detailing the lessons learned from handling sponsorships for the 2010 Olympic and Paralympic Winter Games and how companies can leverage sponsorships to meet business objectives and increase employee motivation. Finally, Andrea discusses her hiring philosophy and why nurturing the team is the key to scaling a company successfully.