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[Top Agency Series] The Power of Storytelling in Business With Philippe LeBlanc of Funday Agency

[Top Agency Series] The Power of Storytelling in Business With Philippe LeBlanc of Funday Agency

Philippe LeBlanc is Co-founder and Chairman of the Board of Funday Agency, a full-service branding and advertising agency. Built of industry veterans and entrepreneurs, the agency believes there’s always fun to be had solving brand problems. Before Funday, Philippe was Co-founder and CEO of Flixel, a Toronto-based startup with creative tools for visual storytelling. The software enables photographers, videographers, and digital marketers to tell mesmerizing stories using a unique visual medium known as cinemagraphs, which blends photo and video.

Triggers, Toll-Free Triumphs, and Tales From a Marketing Legend With Joe Sugarman

Triggers, Toll-Free Triumphs, and Tales From a Marketing Legend With Joe Sugarman

Joe Sugarman was the CEO of JS&A Group, Inc. and a renowned bestselling author. He was a luminary in the field of direct response marketing and copywriting. His innovative approaches and successful marketing strategies are showcased in his notable books, including Triggers, Success Forces, and The Adweek Copywriting Handbook.

He rose to fame with the creation of BluBlocker Sunglasses, which have sold over 20 million pairs. Joe was also recognized for pioneering the now-common practice of accepting credit card payments over toll-free telephone numbers.

[Top Agency Series] Leveraging Local Expertise for Worldwide Business Growth With Cameron Heffernan

[Top Agency Series] Leveraging Local Expertise for Worldwide Business Growth With Cameron Heffernan

Cameron Heffernan is the Chief Marketing Officer at Your B2B Marketing, a globally focused strategic marketing agency. With a rich background as a serial entrepreneur, Cameron’s career spans three continents, reflecting a diverse and expansive professional journey. He is recognized for launching a seven-figure marketing agency that caters to a wide range of clients across the globe. His expertise lies in helping companies articulate their value proposition effectively, supporting their growth, and assisting them in entering new markets.

[Top Agency Series] The Power of Storytelling in Branding With Judy Lewis of Strategic Objectives

[Top Agency Series] The Power of Storytelling in Branding With Judy Lewis of Strategic Objectives

Judy Lewis is Co-founder and Partner of Strategic Objectives, Canada’s most award-winning public relations and marketing communications agency. She is an accomplished public relations and marketing strategist driven by insights, experience, and endless imagination. Judy provides senior counsel to numerous prominent brands worldwide while contributing to various social causes. Her work has helped to prevent violence against women, enact protective legislation to combat sex trafficking, mobilize communities to reduce childhood hunger, and promote social justice and positive change.

[Top Agency Series] The Social-First Era With Joe Gagliese and Mat Micheli of Viral Nation

[Top Agency Series] The Social-First Era With Joe Gagliese and Mat Micheli of Viral Nation

Joe Gagliese is Co-founder and Co-CEO of Viral Nation, a global digital media innovation group powering the social ecosystem through integrated solutions that align strategy, talent, media, and technology. He is a renowned expert in influencer marketing and social technologies, with his insights cited in major publications, including The New York Times, The Wall Street Journal, WIRED, CNBC, Vox, Business Insider, Forbes, and Inc. Joe’s dedication to inspiring and mentoring emerging entrepreneurs has led him to teach marketing courses at academic institutions across North America.

Mat Micheli Mat Micheli is Co-founder and Co-CEO of Viral Nation, which works with tens of thousands of influencers across the social landscape and fuels growth for the world’s leading brands, including Anheuser-Busch, The Coca-Cola Company, Hasbro, Meta, Oculus, Tencent, and Uber. He oversees the company’s global operations, finance, and technology functions, establishing himself as an authority on athlete influencer marketing and social technologies with his work featured in Business Insider, Forbes, and Vox. Mat has participated in various events and conferences that support diverse entrepreneurial communities, including the Rotman Commerce Women in Business and Women’s Leadership Symposium.

[Top Agency Series] Creating a Successful Creative Agency With Tom Shepansky of Rethink

[Top Agency Series] Creating a Successful Creative Agency With Tom Shepansky of Rethink

Tom Shepansky is the Co-founder of Rethink Communications, a well-established, full-service creative ideas agency that operates across various locations, including New York, Toronto, Vancouver, and Montréal. The agency caters to a diverse clientele and provides comprehensive 360° campaigns, digital solutions, design, production, public relations, and strategic services. Tom serves as a trustee and oversees the business operations at Rethink. Before Rethink, he held a prominent position as the VP Director of Client Services at DDB Canada, a renowned advertising agency.

[Top Agency Series] Growing Agencies Via Acquisitions With Katie Dunsworth-Reiach of Talk Shop Media

[Top Agency Series] Growing Agencies Via Acquisitions With Katie Dunsworth-Reiach of Talk Shop Media

Katie Dunsworth-Reiach is Co-founder and Partner of Talk Shop Media, a full-service integrated communications agency with expertise in public relations, social media, digital marketing, influencer relations, branding, and creative execution. She is also Co-founder of Smart Cookies, a personal finance brand featured on The Oprah Winfrey Show, Today, CNN, and The Wall Street Journal, which has attracted global partnerships with the likes of American Express and Procter & Gamble.

As a serial entrepreneur, Katie is Co-founder and Chief Strategy Officer of If Communications, a full-service communication agency providing strategy, branding, advertising, design, packaging, and digital ideas. She has co-hosted a W Network series, co-authored two best-sellers with Random House, and contributed regularly to CTV and Global News.

[Top Agency Series] Elevating Brand Love Through Strategic Marketing With Brent Wardrop of Elemental

[Top Agency Series] Elevating Brand Love Through Strategic Marketing With Brent Wardrop of Elemental

Brent Wardrop is the Founder of Elemental, an independent full-service creative advertising and marketing agency based in Toronto. Elemental positions itself as a partner in growth, assisting clients in engaging their audiences and driving business results. Under Brent’s leadership, the agency has had the privilege to serve notable brands such as Dyson, Scotiabank, Allergan, Shred-it, and Honeywell. His journey to entrepreneurship is unique, having transitioned from his earlier career as a professional musician.

[Top Agency Series] How To Grow by Leveraging Creative Agencies With Thomas Magny of Camden

[Top Agency Series] How To Grow by Leveraging Creative Agencies With Thomas Magny of Camden

Thomas Magny is the Partner and VP of Creation at Camden, a creative ad agency in Montreal, Toronto, Lyon, and Hong Kong for brands with drive. Camden has over 120 active B2C, B2B, and government clients across many different fields. Since joining the agency in 2019, Thomas has played an instrumental role in building Camden’s reputation in Toronto and winning clients across Canada. He previously served as Associate Creative Director at Felt Studio, a Montreal-based creative studio. He comes from the fashion and branding world, having built Bonvilain, an online clothing line that brought together innovative organic fabrics and a meticulous approach to detail.  

[Top Agency Series] Partnering With Experts for Effective Advertising With Tony Lyons of Alphabet

[Top Agency Series] Partnering With Experts for Effective Advertising With Tony Lyons of Alphabet

Tony Lyons is the Owner, President, and Chief Creative Officer of Alphabet, an advertising, design, and new media creative consultancy. Under his leadership, Alphabet has undertaken major brand re-development projects, creative strategies, and content marketing programs for numerous clients from diverse sectors, including tourism and healthcare.

Tony boasts a career spanning over 30 years in the marketing and advertising industry. He began his career in Ireland, where he held senior designer positions at design and advertising studios such as Young & Rubicam. Tony has presented at various industry conferences, including the Professional Development Institute, the University of Ottawa, and the Government of Canada Public Services and Procurement Canada communications department.

[Top Agency Series] Building a Thriving Marketing Agency With Justin Frenette of Him & Her

[Top Agency Series] Building a Thriving Marketing Agency With Justin Frenette of Him & Her

Justin Frenette is the Co-founder and CEO of Him & Her, a creative marketing agency that caters to forward-thinking clients. The agency boasts a team of experienced designers, developers, marketing specialists, project managers, and more who collectively provide end-to-end creative and marketing services to businesses that are dissatisfied with the status quo.

As a software engineer, Justin possesses the requisite knowledge and skills to design and develop computer software, software design methodologies, and concepts such as microprocessors, embedded software, process control, relational databases, internet development, and computer security development. Before Him & Her, he served as a business application developer at Magnet Forensics and a software tool developer at BlackBerry.

[Top Agency Series] Growing a Business Through Strategic Acquisitions With Thomas Le Maguer of Republix

[Top Agency Series] Growing a Business Through Strategic Acquisitions With Thomas Le Maguer of Republix

Thomas Le Maguer is the Co-founder and CEO of Republix, a growth marketing agency that helps marketers attain a fearless attitude and enhance their ability to drive and accelerate growth. Republix seamlessly handles business growth needs through numerous disciplines supported by well-educated people and robust technology platforms. 

Thomas has over 15 years of experience in the financial industry, working in various sales and management positions. Additionally, he has co-founded other companies and serves in executive roles at Consolidated Capital Corporation, eRational Marketing, Integrity Distributed Software Solutions, and Vequitas Capital Corporation. Previously, he was the Vice President of Sales and Inside Sales Manager at ONE Financial, where they successfully increased sales by 127%.

[Top Agency Series] Top-Notch Marketing Solutions for Entrepreneurs With Morgan Tierney of Rethink

[Top Agency Series] Top-Notch Marketing Solutions for Entrepreneurs With Morgan Tierney of Rethink

Morgan Tierney is the Executive Creative Director of Rethink, a full-service creative ideas agency with offices in New York, Toronto, Vancouver, and Montréal. Rethink provides 360° campaigns, strategy, design, digital, production, and public relations to the world’s biggest brands. Before Rethink, Morgan served as a Legal Secretary for the BC Ministry of Attorney General. She has a BA in psychology from The University of Columbia and learned advertising copywriting at Humber College.

[Top Agency Series] Hiring an Executive Team: Advice From Devon MacDonald of Cairns Oneil

[Top Agency Series] Hiring an Executive Team: Advice From Devon MacDonald of Cairns Oneil

Devon MacDonald is the President of Cairns Oneil, a full-service media agency specializing in strategy, insights, media planning, media buying, and analytics. As a seasoned leader, strategist, and marketer, he is passionate about helping clients achieve their business goals and reach their audiences. Devon has a background in technology, creativity, and media, which gives him a multi-faceted and builder’s mindset to problem-solving. Before Cairns Oneil, he was the CEO of Mindshare Canada, one of the largest global media networks, where he led the Canadian operations and built a culture of trust, provocation, and inclusivity.

[Top Agency Series] Secrets for Success From Serial Entrepreneur Kevin Delano of Karma Casting

[Top Agency Series] Secrets for Success From Serial Entrepreneur Kevin Delano of Karma Casting

Kevin Delano is the Founder and CEO of Karma Casting, a revolutionary platform disrupting the staffing landscape by bridging the gap between great brands and incredible talent. A proven serial entrepreneur, he has started and led many companies across diverse industries, with revenues ranging from two million dollars to $90 million with up to 400 employees.

With extensive experience in innovation, strategy, corporate structure, leadership, and operations, Kevin possesses a strong market know-how in sales and marketing. Over the past three decades, he has founded and co-founded numerous businesses, including Consumer Impact Marketing, LAUNCH!, IMD Health Global Corp., Airntell Aerospace, and Sootsoap Supply Co.

[Top Agency Series] Mastering the Art of Media Advertising With Geoff Crain of Kingstar Media

[Top Agency Series] Mastering the Art of Media Advertising With Geoff Crain of Kingstar Media

Geoff Crain is the Senior Director of Sales and Marketing at Kingstar Media, Canada’s top performance marketing agency. The agency designs and implements winning media strategies based on each client’s goals. As a seasoned media professional, Geoff has amassed over 12 years of experience in planning, purchasing, and optimizing offline and online media for some of the most distinguished brands in the world. He has a proven track record of successfully executing media buys across all advertising mediums, such as linear TV, radio, DOOH, CTV, SEM, SEO, programmatic, and paid social while managing high-volume media campaigns across Google, Meta, and TikTok.

How To Create More Sales and Revenue Without Selling With Ed O’Keefe

How To Create More Sales and Revenue Without Selling With Ed O’Keefe

Ed O’Keefe is a father of seven who grew up in a household of 13 children. A serial entrepreneur, he has started multiple companies from scratch to build them up to seven and eight figures, and is the author of Time Collapsing! The New Art of Speed, Money, Power, and Meaning.

In dentistry, Ed sold over $50,000,000 in marketing systems and seminars; he started Marine Essentials and has sold over $60,000,000 in health supplements. Ed hosts his own podcast, the Ed O’Keefe Show and invests in KNOW Foods — a health food company that is disrupting the food industry.

[Top Agency Series] Automating Client Journeys: Insights From Brad Martineau of SixthDivision

[Top Agency Series] Automating Client Journeys: Insights From Brad Martineau of SixthDivision

Brad Martineau is the Co-founder and CEO of SixthDivision, a brand empowering entrepreneurs to build a successful business by providing the tools to get better reporting, visibility, and more clients. With over 14 years of experience building small businesses, his expertise lies in simplifying complex concepts and bridging the gap between theory and execution.

As the sixth employee at Infusionsoft, Brad played a pivotal role in creating the marketing automation space for small businesses. In addition, he is also an accomplished basketball and entrepreneur coach passionate about teaching and helping people understand challenging concepts.

[Top Wisconsin Entrepreneur Series] Building Success Beyond the Bottom Line With Cliff McDonald

[Top Wisconsin Entrepreneur Series] Building Success Beyond the Bottom Line With Cliff McDonald

Cliff McDonald is Co-founder and Managing Partner of Brainheart Growth, a consulting firm oriented toward advising lower mid-market businesses on revenue growth. He also serves as the Chief Growth Officer and chairman of the advisory board at RehabPath, overseeing its expansion from a small team to an enterprise with over 55 staff members. Cliff firmly believes in compassionate business strategies and advocates for the intrinsic worth of core values and human-centric approaches within organizations.

[Top Agency Series] Powerful Retailer Business Design With Jean-Pierre Lacroix of Shikatani Lacroix Design

[Top Agency Series] Powerful Retailer Business Design With Jean-Pierre Lacroix of Shikatani Lacroix Design

Jean-Pierre Lacroix is the Founder and President of Shikatani Lacroix Design, an international design firm specializing in creating immersive experiences that connect in the blink of an eye. He is also a registered graphic designer in Ontario, a credential that demonstrates his professional standards and ethics.

As a visionary leader with over three decades of experience in the branding and design industry, Jean-Pierre has helped Fortune 500 companies transform their brands and organizations through his unique “ThinkBlink” process, which combines strategic foresight, design innovation, and consumer experience engineering. He is also an accomplished speaker, author, and educator who has shared his insights and expertise on global stages, in best-selling books, and at prestigious institutions.

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